MSC has a new partnership with Lego. // © 2014 MSC Cruises
With the recent release of “The Lego Movie,” the plastic building blocks are riding an even bigger wave of popularity. In October, MSC Cruises and The Lego Group partnered to create Lego playrooms and activities, now available fleetwide.
Additionally, four of MSC’s ships are undergoing renovations within the brand’s Renaissance Program, and these vessels will have five separate play clubs for different age groups. The MSC Armonia will include features such as a vertical play wall for children ages 7 to 11 years old and a 6.5-foot-tall Lego mascot who will meet and greet children onboard.
These Lego-themed amenities will be free of charge and will also be available on MSC’s two new ships scheduled to launch in 2017.