Agents who use Virgin Limited’s new tool can qualify for a free stay. // © 2014 Virgin Limited Edition
“Get Savvy,” a new e-learning tool by Virgin Limited Edition, expansively covers the private collection of retreats owned by Sir Richard Branson, founder of Virgin Group.
Why It Matters:
Designed to edify travel agents and increase confidence in selling, the website provides in-depth information on the Virgin Limited portfolio, from Kasbah Tamadot in Morocco and Necker Island in the Virgin Islands to Ulusaba Private Game Reserve in South Africa. By signing up, users can access brochures outlining each property, participate in interactive webinars and earn various incentives, including an annual grand prize of a stay for two at a Virgin Limited Edition resort.
- The full list of Virgin Limited Edition properties include Kasbah Tamadot; Necker Island; Ulusaba Private Game Reserve; Necker Belle, a 100-foot catamaran; Mahali Mzuri in Kenya; The Lodge in Verbier, Switzerland; The Roof Gardens and Babylon Restaurant in London; and Mont Rochelle in South Africa.
- Agents who pass the Get Savvy training module will be automatically entered for a chance to win a Savvy Star of the Year award, with the top prize being a complimentary stay for two at a Virgin Limited Edition property.
- Agents who book stays at Necker Island, Necker Belle, Mahali Mzuri, The Lodge, Ulusaba, Kasbah Tamadot or Mont Rochelle (within three months of completing the applicable training module) will receive vouchers or gift cards as extra incentive.
What They Are Saying:
“The feedback we have gained so far has been very positive, and we believe that this tool is another great way to communicate key messages and keep the travel trade informed of what’s new within Virgin Limited Edition,” said Janet Hoolahan, group sales and marketing director for Virgin Limited Edition.