Contiki Vacations offers a number of popular Latin America tour packages.// (c) Thinkstock
Contiki Vacations, the leader in targeting millennial travelers between the ages of 18 to 35, has launched a new travel agent incentive program called “Every Agent Counts.”
Any travel agent who registers for the program by March 15, 2014, and makes a Contiki booking by April 15, 2014, will be eligible to receive a cash incentive of $50 for every Contiki passenger booked with deposit. Cash bonuses will be paid directly to the travel agent at the end of the program.
Contiki recently expanded their sales team, known as “Contiki Regional Sales Executives,” in order to address the needs and interests of travel agents nationwide. Regional sales executives will be visiting offices and sharing the incentive program with agents.
“Travel agents are an integral part of Contiki’s growth strategy as they are uniquely situated to influence their customers’ purchasing decision,” said Melissa da Silva, president of Contiki Vacations. “We don’t want to be another supplier with a brochure on the shelf – we want to be an ally working with agents to get the most from the youth market.”
This past year, Contiki updated their agent website, offering access to downloadable flyers, sales trainings and other tips and tricks to help agents place their young clients on a Contiki trip. The website now gives travel agents the ability to make direct bookings online.