New Mexico Promotional Website

New Mexico website provides images and digital assets for tourism industry partners By: Kelly Rosenfeld

The Details

New Mexico Tourism Department

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The New Mexico Tourism Department has unveiled the New Mexico True asset website, designed to create a recognizable brand that industry partners and media can use to promote New Mexico. 

The website includes an extensive image and digital asset online library that industry partners can use to gather and create promotional materials. Meant to evolve and grow with the brand, the website also offers a tool kit with the images, messaging, colors and style elements representative of the image the department has defined for New Mexico’s unique beauty and offerings.