Windjammer Landing Boosts Its Appeal to Agents

Windjammer Landing Boosts Its Appeal to Agents

After a $33 million enhancement, the family-friendly St. Lucia resort significantly enlarges its beach and renovates 19 villas By: Mark Rogers
<p>Windjammer Landing Villa Beach Resort’s villa-style accommodations make it an ideal property for families and multigenerational groups. // © 2015...

Windjammer Landing Villa Beach Resort’s villa-style accommodations make it an ideal property for families and multigenerational groups. // © 2015 Windjammer Landing Villa Beach Resort

Feature image (above): Part of the resort’s renovation includes new in-water hammocks. // © 2015 Windjammer Landing Villa Beach Resort

Windjammer Landing Villa Beach Resort

Windjammer Specialist

Over the years, Windjammer Landing Villa Beach Resort on St. Lucia has been a travel agent favorite, especially for those who book large family groups. Windjammer Landing recently completed an extensive $33 million enhancement, enlarging its beach by 16,000 square feet and renovating its 19 villas as well. In addition, Windjammer Landing will soon be opening a new spa and exercise center.

“We not only have a wonderful new facility, it’s also a focal point of wellness,” said Mark Ozawa, managing director for Windjammer Landing Villa Beach Resort. “We definitely notice that our guests like to work out the way they do at home, practice yoga and de-stress in general. We also notice more couples are exercising or taking a yoga class together.”

The 5,300-square-foot spa and 2,745-square-foot gym are scheduled to open this month. The spa will be composed of six treatment rooms, including two couples’ rooms with a Jacuzzi, a relaxation room and an outdoor shower. The spa will also have an outdoor spa pool; an outdoor massage pavilion; and a men’s locker room and a women’s locker room, each with its own steam room. The new gym will include an exercise studio, top-of-the line fitness equipment and an outdoor yoga deck.

“We’ll be adding more yoga on a regular basis — right now, it’s once a week, and we realize that’s not enough,” Ozawa said. “Soon, we’ll be offering both children’s yoga and family yoga sessions. This summer, we’ll also be adding a unique option, paddleboard yoga, where classes are actually held out on the water onboard paddleboards.”

Another new feature at the resort is three in-water hammocks.

“These hammocks are a beautiful way to chill out, with the sea on one side of you and the resort on the other,” Ozawa said.

The resort’s expansion project resumes in the summer of 2015 with the development of four new estate villas at the North Pointe.

“We’re not like most resorts, where a room is a room,” Ozawa said. “Agents should know we have a variety of accommodations. If your clients have the budget, I recommend booking one of the estate villas — the higher you go up the hillside, the better the view.”

Each of the resort’s estate villas is individualized. For instance, villa No. 401 is decorated in a traditional St. Lucian style, with lots of stone and natural wood, as well as a stand-alone tub that overlooks the sea — from which guests can see the island of Martinique on a clear day. Estate Villa No. 406 is more modern, with a contemporary architectural style and furnishings. 

Ozawa noted that some destination wedding groups book one of the estate villas for the bride and her bridesmaids before the ceremony. When the wedding is over, the couple frequently stays in the estate villa to enjoy their honeymoon.

Guests have a choice of plans at Windjammer Landing: an all-inclusive option, a premium all-inclusive option and a room-only option.

“We’re more complex than the typical resort,” Ozawa noted. “That’s why we created the Windjammer Specialist program.”

Travel planners can access the course online. Once they have completed the course, they will be in line for a variety of benefits, including three free nights, a spa treatment and VIP arrival.

Windjammer Landing is located on the northwest end of the island in Labrelotte Bay. The resort is about a 20-minute drive from Castries, the capital of St. Lucia.

“We’re not uber-luxury, but there is a luxurious and relaxed ambiance at Windjammer Landing,” Ozawa said. “We get a lot of young families with kids. We do a terrific job with families and multigenerational groups. We also get destination weddings, honeymooners and millennials looking for authentic experiences.”