As Betty Alexander considered destinations for her new wellness
travel company, Well Traveled Tours, she knew the Big Island had to
be on the list.
“The Big Island is a dream location for restoring your energy while
helping you unwind,” she said.
A self-described fanatic traveler, Alexander created Well
Traveled Tours according to her life philosophy: “To live it with
vigor and with energy, to enjoy great food, to have fun exercising,
to learn from other countries and to keep trying new
Established in November 2005, Well Traveled Tours offers trips
to Hawaii, Thailand and Mexico with plans to expand into Europe,
Alaska, Canada and Central and South America.
Headquartered in Boca Raton, Fla., Well Traveled Tours fashions
each tour based on three key elements: fitness and healthy
lifestyle activities along with spa visits and relaxation
techniques. The third element, called world discover and
self-discovery, incorporates such options as coaching seminars and
classes on local cultures.
“We define wellness travel as broadly as possible, from learning
to cook a culture’s food to doing a journaling workshop,” Alexander
said. “It’s about discovering wisdom from other places and learning
how to integrate a wellness approach into your lifestyle.”
Well Traveled Tours is the first wellness travel company to
offer vacation packages designed by professional travel
The Big Island tour was put together by Susanne Sims, author of
a book on wellness vacations in Hawaii.
“The Hawaii tour really takes advantage of the atmosphere, both
in nature and in the native Hawaiian spirituality,” Alexander
On the Big Island tour, clients meet Aunty Mahealani, a teacher
who shares traditional stories of her homeland. They partake in a
cleansing and healing ritual at one of the island’s most sacred
sites, Honua O Honaunau. They trek through Hawaii Volcanoes
National Park, snorkel in the marine life sanctuary of Kealakekua
Bay and hike the ridgelines and bird sanctuaries of Hualalai
For accommodations, Alexander selected four-star luxury resorts
known for their spas and close proximity to tourist sites. Host
hotel for the Big Island excursion is the Sheraton Keauhou Bay
Resort and Spa, where clients can try out body treatments and
wellness classes in the oceanside Hoola Spa.
“Our Hawaii vacation should appeal to the traveler looking to
unwind but not gain 10 pounds in the process,” said Alexander. “We
eat well, but we also integrate fun and physical activity to burn
off those calories.”
Alexander is looking forward to working with agents who want to
tap into the wellness travel trend.
“Well Traveled Tours is one of the first companies to offer an
organized vacation that combines touring to exciting locations with
a toned-down version of adventure tours,” she said. “Travel agents
who recognize this new travel trend have a chance to position
themselves as experts in attracting the fast-growing baby-boomer
To up its profile, Well Traveled Tours is running a contest with
a trip to the Big Island as the prize. Clients must enter on the
company’s Web site by March 1.
Well Traveled Tours
The company’s 2006 Big Island trips run Feb. 12-18 and April 2-8,
with a December trip in the planning stages.
The rate of $1,995 per person, double, includes seven nights in
deluxe mountain-view accommodations at Sheraton Keauhou Bay Resort
and Spa, with upgrades available. Clients get daily breakfast,
airport transfers, ground transportation, four yoga lessons, two
lunches, one luau, one farewell dinner, one spa treatment and all
tours listed on the itinerary.
For an additional fee, clients can sign up for optional
activities such as golf. Roundtrip airfare is not included in the
Commission starts at 5 percent.