Frida,” a Hollywood biography of the unorthodox Mexican painter
Frida Kahlo, drew critical acclaim on its debut last month and even
some Oscar buzz for its star and producer, Salma Hayek. It also is
expected to increase public interest in Kahlo and her husband,
muralist Diego Rivera, which could be a benefit for travel agents
sending clients to Mexico City this winter.
Several museums are showcasing the couple’s works, and tour
operators are offering commissionable packages.
The Museo Frida Kahlo at Casa Azul (the Blue
House), in the city’s Coyoacan district. Kahlo was born and died
here, and no place in Mexico City so evokes the presence of the
flamboyant woman who lived each day in pain after a serious
accident but still pursued art, love and radical politics. Her last
painting of watermelons and an urn with her ashes are in this house
museum, along with a photograph of Lenin, her wheelchair and a
painting of a one-time paramour, Leon Trotsky.
Museo Casa Estudio Diego Rivera y Frida Kahlo, where the couple
lived from 1934 to 1940, is in the city’s San Angel District. None
of Kahlo’s paintings are displayed in the two houses and studios,
which are connected by an aerial walkway, but the household
furnishings from their unusual living arrangements remain.
Museo Dolores Olmedo, in the Xochimilco District, belonged to
Diego Rivera’s patroness and sometime model. It is a showcase for
144 of his works, from sculpture to sketches, paintings and his
collection of pre-Hispanic clay figures and dogs, as well as 25
Museo de Arte Moderno, in Chapultepec Park, includes Kahlo’s
work amid that of other 20th-century artists, including Rivera,
David Alfaro Siqueiros, Jose Clemente Orozco, Dr. Atl, Rufino
Tamayo and Juan O’Gorman, who built the innovative Casa Estudio
complex for Rivera and Kahlo.
Call the Mexico Tourism Board at 800-44-639-426. Web site:
Two Mexico City hotels have announced Frida packages, both
commissionable at 15%.
Hotel Marquis Reforma has a weekend package valid until Jan. 7,
Thursday through Sunday nights, with a two-night minimum. The rate
is $289 per night, including taxes, and includes buffet breakfast
for two, a $50 credit applied to the hotel bill and a bilingual,
five-hour guided tour that includes the Casa Azul, Casa Estudio and
Call 800-235-2387. Web site: www. marquisreformahl.com. mx.
Gran Melia Mexico Reforma also has a weekend package, valid
Friday through Sunday nights, with a two-night minimum, until Feb.
28. The rate is $235 for a standard room and $282 for a deluxe
room, including buffet breakfast for two, a lunch, tours on the
city’s new tourist trolley and of the Casa Azul and Olmedo
Web site: www.granmeliamexicoreforma. solmelia.com.
Majestic Mexico Tours is paying a 10% travel agent commission on
its five-day Frida Kahlo Upclose and Personal tour that includes
three days of Kahlo and Rivera-related sights, a city tour and
visits to the Museum of Anthropology, Xochimilco, the Basilica of
Guadalupe and Teotihuacan’s pyramids. Several hotel options are
offered at $349 to $459 per person, double, through Dec. 15. Call
877-639-6392. Web site: www.mexico-tours.com/frida.htm.