Cruise3Sixty Attendance Up

Registration at this year’s Cruise3Sixty conference, hosted in Fort Lauderdale, Fla., earlier this month, totaled 2,000 delegates — the largest number of participants in the trade show’s history.


Industry panels at Cruise3Sixty focused on the future of the cruise industry given the current economy. // (c) Cruise3Sixty
Industry panels at Cruise3Sixty focused on the future of the cruise industry given the current economy.

Registration at this year’s Cruise3Sixty conference, hosted in Fort Lauderdale, Fla., earlier this month, totaled 2,000 delegates — the largest number of participants in the trade show’s history.

"In any year, we would be more than happy with this turnout for Cruise3Sixty, but given the current economic conditions, we’re ecstatic," said Terry Dale, Cruise Lines International Association (CLIA) president and CEO.

At the conference, cruise line executives, including Rick Sasso of MSC Cruises and Gerry Cahill of Carnival Cruise Lines, echoed Dale’s positive outlook, stressing the importance of continuing to improve product and marketing to consumers during the current economic crisis.

In related news, Norwegian Cruise Line announced that its new Norwegian Epic will feature the only tube slide and largest bowl slide at sea, as well as 14 different restaurants — the most of any cruise ship. Royal Caribbean announced enhancements to three of its agent programs, and Hurtigruten announced the launch of a series of educational seminars for agents to be held from April 21-30.
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