Apple Vacations is once again leading the pack with the hottest travel trends-Girls Getaways. For the third consecutive year, Apple Vacations is dedicating the entire month of June to celebrate Girlfriends! Clients who book June 1-30 for fall departures will receive everything from complimentary spa treatments, welcome basket, poker lessons and more.
Savvy travel agents are realizing that more than ever, adult women are choosing to spend that all-important vacation time with their gal pals. From mothers and daughters to college roommate reunions to bridal party escapes, the combinations of Getaway goers are endless. Women are recognizing the emotional value and need to reward themselves with some much-needed time off, pampering and reconnecting with friends. Unlike traditional family vacations, girlfriend vacations generally include more “me time” focusing on spa treatments, gourmet dining and adventurous excursions.
Girlfriend getaways are a subset of the increasingly popular market segment focusing on women travelers. This growing movement is a great opportunity to tap into a new demographic of clientele. You can also engage your existing customers and turn their once-a-year vacation goal into two or more. Where once agents/travel companies primarily looked at female travelers as part of a couple or a family, now there are many packages and special offers designed to engage women. Introduce your clients and get them excited about the idea of taking a girls trip. They may not even think about it until you put the idea in their head.
What you and your agency can do:
•Send a Girls Getaway-themed email to your client database. Remember, a Girls Getaway can consist friends from high school, neighbors from the block or even moms and their daughters.
•Use Apple Vacations’ email wizard to let your clients know about all of the Girls Getaways options. Choose from banner ads to create your own customized email and recommend your favorite resorts and spas.
•Partner with a local business to create an event around the concept. Invite women to the agency to get a free manicure or learn about new beauty product, hairstyles, wine tasting, etc. The local business will gain new customers and you will have a great platform to introduce girlfriend getaways.
Apple Vacations Girls Getaway packages are valid for travel in early fall – Perfect! The kids are just getting back to school, the season is changing and things are slowing down a bit from the busy summer.
Here are a few options offered by Apple Vacations for Girls Getaways:
Bavaro Princess All Suites Resort, Spa & Casino AND Caribe Club Princess Beach Resrot & Spa
Always wanted to learn how to play Texas Hold’Em, or exactly how to chance your luck at roulette table- then look no further. Apple Vacations has teamed up with Princess Hotels & Resort in Punta Cana to offer you and your girlfriends lessons at the amazing Tower Casino. Transportation is provide from either Bavaro Princess or Caribe Club Princess and lessons run every day (except Saturdays) giving you the opportunity to try your hand in a 2 hour group lesson at Texas Hold’Em, 3 card and 5 card Poker, Blackjack, Roulette and Craps. Drinks and snacks are provided and the lessons are informal and fun. Simply select the free supplement code when booking your holiday for the class you would like to attend, there is no limited to the amount of lessons you sign up for, so go on what are you waiting for…….
Ocean Blue Golf and Beach Resort
Apple Vacations and Ocean Blue have come up with the perfect way to get your body ready for the winter months, with a blast of Caribbean heat and organized activities that will leave you ready to face life's everyday challenges. Book a 7 night package to Ocean Blue and not only will you receive a guaranteed upgraded junior suite room (junior suite deluxe, non Elite Club) but we will be organizing daily power walks on the beach, exercise and yoga classes and even sunset bicycle tours. For those ladies that prefer to develop their artistic side weekly painting classes will be held and as we know the importance of relaxation we can also offer you 25% off all services in the hotels Metamorphosis Spa. In the evening relax with your girlfriends, drinking sparkling wine, or martini cocktails while sampling Spanish Tapas.
Booking your clients on a Girls Getaway is easier than ever with Apple Vacations. For a complete listing of Girls Getaways packages log-on to the special section of Applevacations.com, starting June 1.