Industry People 1-6-2006

ATAA Elects New Board The Association of Travel Agents of America (ATAA) has announced its new Board of Directors. The new members are Linda Robson of Academy Travel in Colorado Springs, Colo., Paul Seiferth of Terra Travel in Tempe, Ariz., Darrin Scheidle of Parkway Travel in El Cajon, Calif., a


ATAA Elects New Board

The Association of Travel Agents of America (ATAA) has announced its new Board of Directors.

The new members are Linda Robson of Academy Travel in Colorado Springs, Colo., Paul Seiferth of Terra Travel in Tempe, Ariz., Darrin Scheidle of Parkway Travel in El Cajon, Calif., and Robin Speranza of Passport Travel in Scottsdale, Ariz.

Returning board members include BJ Brooks of Tour West America in Phoenix, Bruce Iacobelli of Architects of Travel in Scottsdale, Ariz., and Bonnie Waite of Preferred Travel in Tempe, Ariz.

“The outstanding leadership skills of those on the board will help us to continue meeting the needs of both our members and the travel industry,” said Scott Caddow who returns for a second term as ATAA president.

Also continuing in their roles on the Executive Committee are Joyce Qualls of Classic Travel in Albuquerque, N.M., who is in her third term as secretary. Yves Leuenberger of Avenues of the World in Flagstaff, Ariz. will continue as treasurer and Hope Wallace of ADA Travel in Casa Grande, Ariz., will continue to serve as vice president.






SFCVB President Retires

John A. Marks, president and CEO of the San Francisco Convention and Visitors Bureau (SFCVB) announced his retirement, effective June 30, after 18 years with the bureau.

Marks was appointed to the position in 1987 and has worked to increase the amount of visitors to San Francisco as well as to maintain a steady rate of hotel occupancy.

During Marks’ tenure, the SFCVB lead the city’s recovery efforts following the Loma Prieta earthquake, earning numerous accolades for their pro-active crisis management approach. The Moscone Center was expanded twice under Marks, and in response to the Sept. 11, 2001 terrorist attacks and economic downturn, SFCVB created two signature events that continue to be successful.

“John Marks’ expertise in destination marketing mirrors San Francisco’s standing as the world’s preferred city for tourism and convention bookings,” said Rick Swig, 2005/2006 SFCVB chairman and president of RSBA and Associates.






Peach Moves to the Ritz

Carol Peach has been appointed director of sales and marketing for the Ritz-Carlton, Marina Del Rey. In her new position, she will oversee group, catering, business travel and leisure sales strategies; revenue management; public relations; marketing; and reservations.

Previously, Peach served as vice president of sales and marketing/director of marketing for Remington Hotels/Ventura Beach Marriott. She’s also held the position of director of sales and marketing with Interstate Hotels and Resorts in Albuquerque, N.M. Peach has been a part of the hospitality industry for more than 11 years.







TTPC Names Johnson to Board

Nancy Johnson, executive vice president of Select Service Hotels for Carlson Hotels World Wide, has been appointed to the board of directors for the Travel Partnership Corporation (TTPC), a consortium of travel organizations representing key segments of the industry.

Currently, Johnson is responsible for leading the brands of Country Inns & Suites by Carlson and Park Inn.

In 2004, she spearheaded the idea to form a women’s council through the American Hotel and Lodging Association (AH&LA) and she is now chairman of the newly formed Women in Lodging Council for the AH&LA.

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