Yvette Batalla // © 2012 MSC Cruises
Yvette Batalla has joined MSC Cruises as the line’s new director of public relations at the North American office. Her responsibilities will include expanding the cruise line’s consumer awareness in the U.S. and Canada and fostering relationships with travel, cruise and lifestyle industry writers.
Batalla comes to her new position with more than 15 years of experience in public relations and marketing, communications, special events and crisis communication.
“We are excited to have Yvette join the MSC Cruises team,” said Richard E. Sasso, president and CEO, MSC Cruises (USA), Inc. “Her experience and success leading global public relations efforts are sure to be assets as we continue to grow the MSC Cruises brand and expand consumer awareness in the North American market.”