Wave Crest Appoints VP of Sales

Kathy Van Vechten will serve as the VP of sales and marketing for the new Hilton Carlsbad Oceanfront Resort and Spa By: Beatrice Baisa
 Kathy Van Vechten // (c) 2011 Wave Crest Hotels and Resorts
 Kathy Van Vechten // (c) 2011 Wave Crest Hotels and Resorts

Kathy Van Vechten will serve as the vice president of sales and marketing for the Hilton Carlsbad Oceanfront Resort and Spa, which is currently under construction, in Carlsbad, Calif. In her new role, she will also oversee the vice president of sales and marketing for sister property Hilton Garden Inn, also in Carlsbad.

“We are thrilled to have Kathy join our opening team at Carlsbad Hilton,” said Bill Canepa, CEO of Wave Crest Hotels and Resorts. “Her expertise in opening luxury resorts will be invaluable as we prepare to launch this exciting new costal experience.”

A specialist in luxury hotel openings, Van Vechten brings more than 32 years of experience in the hotel sales and marketing arena. Her extensive track record includes the successful opening of five major resorts with the most recent being Terranea Resort, a luxury oceanfront property in Rancho Palos Verdes, Calif.

Vechten’s prior positions also include 19 years with Four Seasons Hotels & Resorts; sales and marketing with Hotel Inter-Continental, San Diego, the Kona Surf Resort and Country Club, the Westgate Hotel San Diego and the San Diego Hilton Beach and Tennis Resort. She also directed sales efforts for the San Diego Convention and Visitors Bureau.

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