Opinion

Discover expert opinions and insightful commentary at TravelAge West. Stay updated on industry trends, challenges and key developments through thought leadership pieces that provide valuable perspectives for travel professionals.

Instead of reinventing the wheel, consider these success strategies from a fellow advisor.

Community Voices: 4 More Marketing Strategies for Travel Advisors to Embrace

09.21.2024

Christina Vieira, Travel Advisor for Showcase the World Travel and Co-Founder of Magic Made Simple

Editorial: Why Travel Advisors Should Lean into Planning FIT Travel

09.16.2024

Kenneth Shapiro

Why the Department of Transportation Is Investigating Airline Rewards Programs

09.09.2024

Kelly Rosenfeld

Try a few of these marketing strategies and exercises to boost your business.

Community Voices: 10 Ways Travel Advisors Can Streamline Their Marketing Efforts

09.07.2024

Christina Vieira, Travel Advisor for Showcase the World Travel and Co-Founder of Magic Made Simple

New Cruise Entrants Gives Clients More Choice

08.12.2024

Kenneth Shapiro

Plenty of advisors use social media as a marketing tool, but keeping their posts politically neutral — especially in an election year — may be best for business.

Community Voices: Why Travel Advisors Should Avoid Political Opinions on Social Media

08.06.2024

Andrea Miller, Senior Travel Advisor at Sea It All Travel

Travel advisors need to remain vigilant to avoid increasingly elaborate travel scams.

Travel Advisors May Fall Victim to These 4 Scams — Here's How to Spot Them

07.30.2024

Jeffrey Ment

Professionalism in travel sales is crucial for both individual agents and the industry as a whole.

Community Voices: Is Being a Travel Agent a Casual Side Hustle? Here’s Why I Don’t Think So.

07.21.2024

Andrea Miller, Senior Travel Advisor at Sea It All Travel

Editorial: Trendsetter Advisors Are Best in Class

07.15.2024

Kenneth Shapiro

Some travelers are believing the AI-generated images they see online, which don't match up to reality.

Community Voices: AI-Generated Images Are Distorting Travel Expectations. Here's What We Can Do as Travel Professionals.

06.13.2024

Andrea Miller, Senior Travel Advisor at Sea It All Travel

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Opinion

Community Voices: 4 More Marketing Strategies for Travel Advisors to Embrace

Editorial: Why Travel Advisors Should Lean into Planning FIT Travel

Why the Department of Transportation Is Investigating Airline Rewards Programs

Community Voices: 10 Ways Travel Advisors Can Streamline Their Marketing Efforts

New Cruise Entrants Gives Clients More Choice

Community Voices: Why Travel Advisors Should Avoid Political Opinions on Social Media

Travel Advisors May Fall Victim to These 4 Scams — Here's How to Spot Them

Community Voices: Is Being a Travel Agent a Casual Side Hustle? Here’s Why I Don’t Think So.

Editorial: Trendsetter Advisors Are Best in Class

Community Voices: AI-Generated Images Are Distorting Travel Expectations. Here's What We Can Do as Travel Professionals.

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