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Robb Report magazine and travel management firm Frosch have joined forces to provide travel experiences for Robb Report readers.
The agreement provides the brand’s growing global digital and print readership with an opportunity to further immerse themselves in the experiential elements of the luxury world’s travel sector. Innovative voyages and one-of-a-kind excursions developed by Frosch will be offered exclusively to this audience.
“After extensive exploration and research, we chose to partner with Frosch because of their experience and understanding of our unique audience’s propensity and requirement for true luxury in travel,” said William J. Curtis, CEO of Robb Report parent company CurtCo Media. “An array of Frosch and Robb Report’s adventures will be accessible through the domestic and international platforms that Robb Report offers — from websites to tablet and phone applications, as well as through 10 international print editions of Robb Report worldwide.”
Frosch president and CEO Bryan Leibman said the Robb Report brand conveys an unparalleled level of “leadership and overall excellence in the luxury marketplace. They are the ideal partner with which to associate our brand. Accordingly, these new travel journeys illustrate our dedication to the unique individuals who appreciate the finest in life throughout the world.”
Comprehensive details about the newly formed partnership will be detailed in the months ahead, in anticipation of the official launch in January 2012. www.frosch.com; www.robbreport.com