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Seabourn Cruises has announced a major expansion of the benefits it offers to repeat guests, adding to its standing award of a complimentary cruise for those who sail 140 days. New benefits start rewarding members after their first cruise, and the choice of onboard amenities and discounts rises with five levels, based on one point per each day sailed. Additional points are awarded for premium category suites, onboard spending and for days on Seabourn Journey overland excursions.
John Delaney, vice president of marketing and sales, emphasized the choice past guests have in selecting among laundry and pressing services, Internet and telephone use, daily newspaper delivery, massage in the spa and savings on shore excursions, luggage shipping and premium wine and spirits purchases.
Seabourn Club members also receive exclusive offers, additional savings for onboard booking, invitations to events onboard, as well as Tiffany & Co. recognition gifts as they achieve loyalty milestones.