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With its natural underground swimming pools, colonial towns, unique archaeological sites and world-class cuisine, the Mexican state of Yucatan has become a top tourist hot spot. Now, it is set to become a leading destination for businesses travelers when the Yucatan International Convention Center (ICC), powered by Samsung, opens in March 2018 in the state’s capital city of Merida. The new venue already has 13 events confirmed so far for next year, bringing an estimated economic impact of nearly $11 million to the region.
The ICC is groundbreaking for the Yucatan and the country, as it marks Samsung’s first business alliance in Latin America. The collaboration will provide technology to the center as well as aid in the global promotion of the ICC, the Yucatan and Mexico. The ICC is also the only building in Mexico constructed with LEED (Leadership in Energy and Environmental Design) Gold certification. In addition, significant consideration was given to the structure’s surrounding environment: Existing trees and even a cenote have been incorporated into the design to allow visitors to enjoy nature near this eco-friendly building.
The ICC offers a variety of indoor and outdoor spaces that can accommodate groups of all sizes. The ground-level main hall is one of its larger spaces, with capacity to seat 6,000 people. For smaller groups, the room can be divided into six singular rooms fitting 1,000 attendees each. More intimate events can take advantage of the hall’s ability to be divided further into 12 rooms, with the capacity to accommodate 500 people in each room. The upper level also features two expansive outdoor terraces perfect for social gatherings. Guests can enjoy the area’s natural beauty from either of the open-air spaces, which can accommodate up to 700 people each.
As construction of this state-of-the-art facility is scheduled to be completed by year’s end, development of a tourist corridor continues, with more than 15 new hotels planned, along with a retail plaza and a cultural center to meet an anticipated 10 percent increase in demand for meetings services.