The award-winning editorial and design team responsible for the most-read travel-trade publication in the Western U.S., TravelAge West, has broadened its offerings with two new family-travel Web sites — one for travel agents (www.familygetawaysagent.com) and the other (www.familygetawaysmagazine.com) specifically for consumers. Both Web sites feature content from TravelAge West’s newly launched Family Getaways magazine, which focuses on the growing family-travel market and provides travel-agent readers with inspiration, onsite reviews, packages, sales tools, products and more.
The new FamilyGetawaysAgent.com site features in-depth destination information, property inspections and comprehensive cruise coverage that is of particular interest to clients planning multigenerational family travel. In addition, the site offers visitors information on deals and discounts, travel tips, a multimedia section that enables visitors to upload their own photos and videos, top 10 lists compiled by editors, reader stories and more.
The consumer Web site, FamilyGetawaysMagazine.com, features similar content, but geared toward consumers instead of agents. It was created in partnership with ProfessionalTravelGuide.com (PTG), an online, travel resource that has become a dominant player in the online travel-research industry. Both organizations, TravelAge West and PTG, are owned by Northstar Travel Media, LLC. Family Getaways editors and designers worked closely in partnership with PTG in order to create the consumer Web site.
"This is the first time we’ve ventured into the consumer arena," said Editor-in-Chief Ken Shapiro. "But we felt that, with the help of the experts at Professional Travel Guide, we really had a great opportunity to expand our reach and share with consumers the insider information our industry readers have come to expect from us."
Family Getaways is a quarterly publication developed by the staff of TravelAge West and was launched in January 2009. The brand’s focus will be the fast-growing family-travel market, which includes not just traditional families but multigenerational families, kids traveling with grandparents, families traveling with other families (aka "togethering"), upscale family travel and more. Content includes departments and features that examine destinations, resorts, cruises and tours; as well as trends, tips, special offers and profiles.
is a quarterly publication developed by the staff of and was launched in January 2009. The brand’s focus will be the fast-growing family-travel market, which includes not just traditional families but multigenerational families, kids traveling with grandparents, families traveling with other families (aka "togethering"), upscale family travel and more. Content includes departments and features that examine destinations, resorts, cruises and tours; as well as trends, tips, special offers and profiles.
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The portfolio of Family Getaways includes: a quarterly B2B national print magazine for travel agents, distributed to approximately 50,000 readers nationwide via TravelAge West and Travel Weekly; FamilyGetawaysAgent.com, a B2B Web site for travel agents; and FamilyGetawaysMagazine.com, a Web site for consumers in partnership with ProfessionalTravelGuide.com.
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TravelAge West is the leading trade magazine for travel agents and the travel industry in 14 western states. Serving its 26,000 readers for 40 years, the biweekly magazine is a main source of news and product information for the region’s agents and travel executives. TravelAge West is a part of Northstar Travel Media LLC, a worldwide provider of information, news and data for the travel and hospitality industry. In addition to TravelAge West and Family Getaways, Northstar’s portfolio of directories, periodicals and destination information services includes Travel Weekly,Hotel and Travel Index Worldwide, BTP24, Official Meeting Facilities Guide, Intelliguide Corporate, STAR Service Online, Weissmann Reports, Meetings and Conventions, T&E and Travel Professional. Northstar Travel Media is based in Secaucus, N.J.
is the leading trade magazine for travel agents and the travel industry in 14 western states. Serving its 26,000 readers for 40 years, the biweekly magazine is a main source of news and product information for the region’s agents and travel executives. is a part of Northstar Travel Media LLC, a worldwide provider of information, news and data for the travel and hospitality industry. In addition to and Northstar’s portfolio of directories, periodicals and destination information services includes . Northstar Travel Media is based in Secaucus, N.J.
