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Dawna RobertsonContributing Writer

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The Tides Zihuatanejo Debuts Lava Shell Therapy

Jan 31, 2008

Hugging the white sands of Zihuatanejo Bay's serene Playa la Ropa, The Tides Zihuatanejo recently relaunched with updated facilities and a fresh spa treatment menu using a marine-derived line of skin care products by Osea.

The Tides Zihuatanejo spa’s hacienda-style aesthetic update features nine renovated spa suites four for individuals, two couple’s suites, two deluxe couple’s suites and a dedicated manicure-pedicure suite. A central co-ed relaxation lounge creates the spa’s spiritual center, and includes a beverage station for hot tea, fruit-infused waters and healthy snacks.

The refreshed facility is home to both the worldwide debut of The Tides Signature Lava Shell Therapy and the in-room line of body care products designed exclusively for The Tides hotels and resorts by Osea. Fully available this spring, the premiere collection will include shampoo, conditioner, body lotion, body gel and facial cleanser.

“Our newly refreshed spa at Zihuatanejo provides the perfect setting for the exciting new Tides-brand amenities we are introducing,” said Liz Ratcliff, corporate director of spa development for Kor Hotel Group.

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Ratcliff added, “Our work with Osea and Spa Revolutions, the creators of the Lava Shells used in our new signature treatment, is inspired by their dedication to ocean-based and sustainable products, in keeping with The Tides coastal ethos and environmental commitments.”

The Tides’ Lava Shell Therapy massage is a holistic treatment that epitomizes the brand’s coastal spirit, utilizing a revolutionary system of self-heating tiger clam shells in its Swedish-style massage. Developed by innovative spa products and services company Spa Revolutions, the finely polished shells generate and retain heat for up to an hour through contact with gels derived from sea kelp, Dead Sea salts and self-heating natural minerals.

This signature therapy begins with an aromatic essential oil application. Blended from basil, Bulgarian lavender, geranium, grapefruit and jasmine, the oil helps to balance the central nervous system and to reduce stress.

Holding heated shells in the palm of the hand, therapists apply traditional Swedish massage strokes for a full-body treatment, followed by a massage with the hands. More powerful than traditional hot-stone methods, Lava Shell Therapy drives off calcium ions with waves of healing energy to enhance skin tone and radiate deep within the skin.

“It’s very exciting for us to feature a new line of products through The Tides hotels and resorts,” said Jenefer Palmer, founder and president of Osea Malibu. “In addition to Kor’s opulent standards, their Tides properties embody the same ocean-inspired philosophy we hold, and the same dedication to providing quality holistic wellness care.”

The Tides features 35 guestrooms and 35 suites with private terraces and intimate outdoor infinity pools. The resort offers 600 feet of private beach and four swimming pools, including a 60-foot lap pool and an infinity pool poised at bay’s edge. Two gourmet dining venues and three bars round out its amenities.

Through Dec. 16, nightly rack rates range from $380-$500 for Superior Rooms, from $410-$550 for Deluxe Rooms, from $650-$875 for Lagoon Suites and from $900-$1,200 for Beach Suites. Two-bedroom suites range from $1,100-$1,350. All rack-rate bookings are commissionable at 10 percent.

866-905-9560

www.thetidesresorts.com

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