Northstar Travel Media (parent company of TravelAge West), has
partnered with Leonardo, a leader in travel content management, to
provide a new suite of rich content solutions for the travel
industry. The partnership combines Leonardo’s image content
databases with Northstar’s textual/destination databases into the
travel industry’s largest database of travel content (images, hotel
text and destination content). The database is constantly refreshed
and will contain content for over 80,000 hotels (50,000 with
images) and text for over 25,000 cities worldwide. In early 2005,
the partnership will introduce Travel MediaBank, which will allow
hotels to upload, manage and distribute their content online to
GDSs, electronic channels and travel Web sites, as well as to
traditional print partner
