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Last week, Mary Pat Sullivan, president of Sullivan Marketing Advisors, moderated TravelAge West’s “Immerse Yourself in Experiential Travel” webinar for the new travel agent education platform, the Experiential Travel Nexus. Sullivan spoke with two leading professionals in the growing experiential travel industry: Deane Motis, director of sales for Global Voyages Group and representative for Hurtigruten, and Steve Lima, U.S. marketing manager of G Adventures.
Following are some of the highlights of their conversation. To watch the archived webinar, scroll to the bottom of the page.
Key points about experiential travel:
An experiential travel experience might include:
For up-to-date stories, deals and videos on experiential travel and other topics, visit ExperientialNexus.com.