To celebrate its West Coast expansion and the arrival of its newest ship, Carnival Panorama, in December, Carnival Cruise Line held an event in Los Angeles earlier this fall. In collaboration with Amazon Treasure Truck, the cruise line set up fun, interactive pop-up activities with “Chief Fun Officer” Shaquille O’Neal.
Shaq judged a high-flying dunk contest at the on-site Sky Zone trampoline park and chatted with guests at his “CFO Fun Fact Zone.” Other event stops included San Diego and San Francisco; both showcased shoreside activations of popular Panorama features.
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