Get Us in Your Inbox
WhatAn extensive research report compiled by Azurite Consulting measures Americans’ willingness to engage in travel activities before the arrival of a vaccine for COVID-19, among other key economic indicators.
Until there is a vaccine, 38% will not return to a theme park or aquarium; 45% will not return to a casino; 36% will not fly internationally again; 30% will not fly domestically again; and 26% will not stay in a hotel again. A quarter of avid cruisers (those who have taken 3-5 cruises between 2015-2019) say they will never cruise again. The study also finds that more than 90% of both C-suite executives and small-and-medium-sized business owners believe that the pandemic will cause them to permanently reconsider the need for business travel and in-person meetings.
Why It MattersAccording to the study, business travel and cruising are not poised for quick returns. However, it is not all doom and gloom for leisure travel advisors: These figures demonstrate a willingness by most Americans to travel before a vaccine is released. Advisors who can speak confidently about travel in this new era — regarding everything from safety protocols to travel insurance — are poised to inspire trust in clients and capitalize on pent-up demand.
Fast Facts- The survey was based off the responses of 4,500 travelers (3,500 of which are Americans) and was collected from April 17 to April 24.
- After the U.S. emerges from COVID-19, 70% of American C-suite executives and small to medium business (SMB) owners believe companies will hire fewer employees to perform the same work as before COVID-19.
- If social distancing continues until October, 34% of SMBs don’t believe they will be able to stay in business.
- The majority (83%) of business leaders and decision makers indicated that their company had taken action to help prolong the life of their balance sheets.
- The majority (94%) of business leaders believe these digital tools are going to change the need to travel for work in the future and 85% think that the tools will permanently deliver greater flexibility to work from home, in the future.
The DetailsAzurite Consultingwww.azuriteconsulting.com