What
West Hollywood, Calif., has launched its first website for travel advisors. Created by the West Hollywood Travel + Tourism Board, the West Hollywood University online portal offers marketing and sales planning tools, destination highlights and education.
Why It Matters
West Hollywood, which is located within the county of Los Angeles, is known for its LGBTQ+ community and as a hipster hot spot. To demonstrate their expertise to clients, agents should stay up to date on the destinations’ offerings. The new portal has information about restaurants, wellness and retail options, nightlife and more.
Fast Facts
- The site will inform advisors on the experiences found within West Hollywood’s 1.9 square miles, which includes 19 hotels, Michelin-recommended eateries, world-famous nightlife and more.
- Travel advisors and community partners can complete a special training through the new site that will certify them as official West Hollywood Tourism Graduates. The first 200 “graduates” to complete the training will earn a West Hollywood University pennant and be entered to win a raffle drawing for a two-night stay at a West Hollywood hotel, dinner for two at one of the city’s hottest restaurants, and a two-hour tour for two with Bikes and Hikes L.A.
- West Hollywood University is complimentary to all verified travel advisors and available in mobile format. The portal offers destination photography, videos, marquee events and fast facts about how to get to and around town.
What They Are Saying
“We’re thrilled to roll out a program that helps travel advisors — who are some of our greatest ambassadors — share the uniquely special experience that is West Hollywood,” said Tom Kiely, president and CEO of the West Hollywood Travel + Tourism Board. “The spirit of West Hollywood goes far beyond our gorgeous hotel properties and incredible restaurants. It’s a culture unto itself, and it’s important for travel professionals to fully grasp this distinction to better serve their clientele.”
The Details
West Hollywood Travel + Tourism Board
www.visitwesthollywood.com
West Hollywood University
uni.visitwesthollywood.com
