TravelAge West
Intel and Insights for Today's Travel Advisor

Explore TravelAge West

Destinations

Back
  • Africa & Middle East
  • Asia & South Pacific
  • Caribbean
  • Central & South America
  • Europe
  • Hawaii
  • Mexico
  • USA & Canada

Travel Types

Back
  • Family
  • Adventure
  • Cruise
  • River Cruise
  • Tour Operators
  • Luxury
  • Hotels
  • Culinary
  • Romance
  • Wellness
  • Sustainability

Directories

Back
  • Hotels
  • Cruise

Interactive

Back
  • Click & Win
  • Geo Quiz
  • Slideshows & Video
  • Wave Winner Videos

Professional Development

Back

Industry Insight

  • Business Features
  • Interviews
  • Events
  • Opinion
  • Tech
  • Podcasts
  • Coronavirus and Travel
  • Need to Know Research

Education

  • Certifications
  • Digital Guides
  • Fams
  • Thought Leadership
  • Advertiser Spotlight
  • Webinars
  • Quick Q's

Events

  • Global Travel Marketplace
  • GTM West
  • WAVE Awards
  • GTM by Northstar

Get Us in Your Inbox

I accept the T&C and Privacy Policy.

Search TravelAge West

Clear Field
Emma Weissmann
Emma WeissmannContributing Writer

Share

  1. Home
  2. Industry Insight
  3. Opinion

Norovirus Outbreaks Are Increasing — Here's How to Reduce the Risk While Traveling

Jan 07, 2025
Allianz Global Assistance  Opinion  Travel Agents  Travel News  Travel Trends  
Norovirus Outbreaks Are Increasing — Here's How to Reduce the Risk While Traveling
Norovirus is easily transmissible and leads to gastrointestinal upset.
Credit: 2025 freshidea/stock.adobe.com

Wintertime is synonymous with catching colds, but the end of 2024 also brought with it a surge of higher-than-normal cases of norovirus, according to new data from the Centers for Disease Control and Prevention (CDC).

The virus, which is passed to others through food contamination or exposure with an infected person, causes gastrointestinal upset and a sudden onset of symptoms. It thrives in crowded areas, such as cruise ships, and is highly contagious.

Our Analysis: It’s Time to Remember the Lessons We Learned During COVID-19

After living through the COVID-19 pandemic, the last thing we want to think about is being sick. And although norovirus is vastly different than COVID-19, it can still spread easily, especially during travel. Travel advisors, now is a good time to remind your clients of good health and hygiene habits while on the road (i.e. drinking filtered water while abroad, washing hands with soap often and eating foods that are cooked and prepared on sanitary surfaces) and to stay away from others if they become infected or are feeling sick.

There’s also an opportunity to remind clients of the benefits of travel insurance, especially policies that offer medical coverage.

Fast Facts: What to Know About Norovirus

Get Us in Your Inbox

I accept the T&C and Privacy Policy.

- Dr. Eugene Delaune, senior medical consultant at travel insurance provider Allianz Partners, suggests that travelers who become infected with norovirus opt for a clear liquid diet until symptoms resolve. He also recommends ginger candies and tea to help with nausea.

- If infected, it’s important to isolate from others until symptoms resolve. And remember, a person can remain contagious even after they feel better.

- Hand sanitizer does not work well with norovirus.

- Norovirus is more likely to be found in oysters and shellfish, along with contaminated water.

- According to the CDC, there are normally about 19-21 million cases per year.

- About 2,000 cruise ship passengers and crew have been affected by norovirus since January 2023.

- Outbreaks are most common between November and April. In the U.S., there were 91 suspected or confirmed cases in the first week of December (a higher number this year than what’s been recorded in years past).

- The virus is resistant, living on surfaces for days or weeks.

- There is no antiviral treatment available, and young children, the elderly and immunocompromised people are most at risk of infection. 

Tell Us What You Think! forum

Related Content

NTK_2025Budgets

Travel Budgets Expected to Remain Strong in 2025

  • Most Read
  • Most Shared
  1. Top Summer Travel Trends for 2026
  2. Carnival Glory and Carnival Magic Return to Service After Upgrades
  3. The 10 Best Luxury Golf Resorts in California
  4. 5 Southern Italian Beach Towns Beyond the Amalfi Coast
  5. All the Perks on Offer for Advisors During Travel Advisor Appreciation Month

From Our Partners

More From TravelAge West

Resting inside the catacombs at the Basilica of St. Patrick’s is a who’s who of prominent New Yorkers.

Review: Catacombs by Candlelight, a Unique New York City Tour

The latest TravelAge West research reveals a widening gap between event travel demand and advisor bookings.

Most Travel Advisors Are Sitting Out the World Cup — Will the 2028 Olympics Be Different?

Karen Morales is the founder of Joyward Travel, a Fora advisor and Fora Accessibility Program Lead.

What I Wish Travel Advisors Knew About Booking Accessible Travel, as an Agent and a Wheelchair User

Brightline officials say ridership is up more than 20% through the first three months of this year.

How Brightline Is Working With Travel Advisors

The program will showcase all that Turks and Caicos has to offer.

Experience Turks and Caicos Debuts New Travel Advisor Education Program

Hawaiʻi Loves Travel Advisors

Hawaiʻi Loves Travel Advisors

Webinar | Watch Now

Gunbae is a particularly fun dining option for groups onboard Virgin.

Virgin Voyages Consolidates Group Booking Structure With New Advisor-Focused Program

Multigenerational travel, women-only groups and repeat travelers are among the key trends highlighted at the event.

These Are the Trends Driving Luxury Travel According to Abercrombie & Kent Travel Group

Guy Young has been named chief executive officer of the division in North America.

TTC Unifies Leadership for Specialist & Adventure Brands

More Stories Like This

Editorial: A Travel Advisor's Role in Ethical Wildlife Experiences

Editorial: A Travel Advisor's Role in Ethical Wildlife Experiences

Read The Story
Mexico was North America's top tourism performer last year.

Data Shows Mexico’s Tourism Sector Outperformed the U.S. in 2025

Read The Story
Traveling in America changed tourists’ perceptions of the country for the better.

International Visitors Give U.S. Vacations High Marks

Read The Story
A friction-free inquiry process helps advisors set boundaries from the start of a client interaction.

How to Eliminate Burnout, Starting With Client Inquiries

Read The Story
Karen Morales is the founder of Joyward Travel, a Fora advisor and Fora Accessibility Program Lead.

What I Wish Travel Advisors Knew About Booking Accessible Travel, as an Agent and a Wheelchair User

Read The Story
More travelers, including younger generations, are purchasing travel insurance.

Travel Insurance Purchases Are Up — Even Among Younger Generations

Read The Story
The ALGVPro Specialist Program in Spanish ensures better accessibility in an increasingly diverse travel advisor community.

ALG Vacations Announces ALGVPro Specialist Program in Spanish

Read The Story
According to Delta’s study, global travelers are finding more meaning in real-world experiences amid the growth of AI.

Study Reveals Why AI Is Making Travel Even More Important

Read The Story
Editorial: Travel Advisors Provide Calm Amid Chaos

Editorial: Travel Advisors Provide Calm Amid Chaos

Read The Story
IATA is predicting that average airfares will fall over the course of 2026.

The Beginning of 2026 Shows 3.8% Growth in Air Passenger Demand

Read The Story
TravelAge West

About TravelAge West

  • About Us
  • Contributors
  • Sales Team
  • Contact Us
  • My Profile
  • Terms of Use
  • Privacy Policy
  • Do Not Sell or Share My Data

Advertise

  • Advertise With Us
  • Write For US
  • Media Kit
  • Upload Ad Material
  • Digital Ad Specifications
  • Reprints
  • Subscribe to Print

Stay Connected to TravelAge West

Get Us in Your Inbox

I accept the T&C and Privacy Policy.


Northstar Travel Group

Northstar Travel Group

  • Travel Weekly
  • Travel Weekly Asia
  • TravelPulse
  • TravelPulse Canada
  • TravelPulse Quebec
  • Meetings & Incentives
  • Travel Technology
  • Corporate Travel
  • Hotel Investment
  • Data Products
  • AGENTatHOME

Copyright © 2026 Northstar Travel Media, LLC. All Rights Reserved. 301 Route 17 N, Suite 1150, Rutherford, NJ 07070 USA | Telephone: (201) 902-2000

Load Carousel Here
Load Video Here