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Dawna RobertsonContributing Writer

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Aston Highlights Destination Weddings and Romance

Jul 30, 2004
With more than 30 resorts on four islands and a variety of romance packages to choose from, Aston Hawaii is expanding its focus toward destination weddings.

The flexibility of inventory makes the step a natural for Aston, which has long marketed to families, honeymooners or those celebrating anniversaries.

Destination weddings are growing in popularity throughout the islands, with couples planning everything from private ceremonies for just the two of them to elaborate gatherings with friends and family in tow. With destination weddings, the entire wedding party and all the guests can meet in Hawaii to celebrate the couple’s nuptials together.

According to Joni Paahao, senior vice president of sales, marketing and reservations, Aston’s accommodations suit virtually everyone’s needs since they range from studios with kitchenettes to three-bedroom suites with full kitchens.

“The large living areas and expansive grounds allow couples and their guests the opportunity to continue the celebration together days after the wedding,” Paahao said.

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Aston has also made ceremony planning simpler with on-site wedding coordinators and ceremony locations to help couples create an event that’s just the way they imagined.

“Hanalei Bay Resort on Kauai, Aston Kaanapali Shores on Maui and Waimea Plantation Cottages on Kauai all offer wedding coordinator services that assist guests with on-site weddings,” Paahao said.

Second marriages are increasing in frequency these days as well, and many include children from first marriages in the ceremony. Today’s couples with kids are choosing to celebrate their unions with “family-moons” a honeymoon that includes the whole family. Aston’s one- and two-bedroom suites are geared to family comfort with such homey touches as full kitchens, laundry facilities and separate living/sleeping areas.

Most Aston properties offer honeymooners a complimentary room upgrade, plus a bottle of wine or champagne. A few go a step further by providing souvenir wine glasses, Godiva chocolates, Hawaiian love song CDs and complimentary tropical drinks at on-site restaurants and bars.

According to Paahao, honeymooners wanting to island hop receive an Aston bonus. The Island Hopper Program offers discounts of up to 25 percent off when guests stay seven consecutive nights or more at any Aston property on one or more islands.

“This means whether on the move or just looking for more time to relax, this program is ideal for guests who want to hop to different islands and encounter all Hawaii has to offer,” she added.

800-922-7866
www.astonhotels.com

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