River cruise line AmaWaterways has introduced a new stateroom upgrade program, allowing guests to bid for higher category accommodations on select sailings. The program, which follows a successful soft launch on AmaMagna, is now available to U.S. guests on all ships in Europe, Egypt and the Mekong.
Eligible guests will receive an email approximately 85 days before their cruise, detailing available upgrade opportunities. Bids can be placed until seven days prior to departure, with the opportunity to bid on multiple categories. If a bid is accepted, guests and their travel advisors are notified by email, and the upgrade charge is applied. If not accepted, guests retain their original stateroom at no additional cost.
"By introducing this bidding process, we empower our guests to choose enhancements that best suit their desires and budget, ensuring a more personalized and memorable journey,” said Kristin Karst, co-founder and executive vice president of AmaWaterways. “This initiative reflects our commitment to continually evolving our offerings to meet and exceed the expectations of our valued travelers.
The program also benefits travel advisors, who can earn an additional 10% commission on accepted upgrades.
Editor’s Note: This article was generated by AI, based on a press release distributed by AmaWaterways. It was reviewed by a TravelAge West editor.
