TravelAge West
Intel and Insights for Today's Travel Advisor

Explore TravelAge West

Destinations

Back
  • Africa & Middle East
  • Asia & South Pacific
  • Caribbean
  • Central & South America
  • Europe
  • Hawaii
  • Mexico
  • USA & Canada

Travel Types

Back
  • Family
  • Adventure
  • Cruise
  • River Cruise
  • Tour Operators
  • Luxury
  • Hotels
  • Culinary
  • Romance
  • Wellness
  • Sustainability

Directories

Back
  • Hotels
  • Cruise

Interactive

Back
  • Click & Win
  • Geo Quiz
  • Slideshows & Video
  • Wave Winner Videos

Professional Development

Back

Industry Insight

  • Business Features
  • Interviews
  • Events
  • Opinion
  • Tech
  • Podcasts
  • Coronavirus and Travel
  • Need to Know Research

Education

  • Certifications
  • Digital Guides
  • Fams
  • Thought Leadership
  • Advertiser Spotlight
  • Webinars
  • Quick Q's

Events

  • Global Travel Marketplace
  • GTM West
  • WAVE Awards
  • GTM by Northstar

Get Us in Your Inbox

I accept the T&C and Privacy Policy.

Search TravelAge West

Clear Field
Kenneth Shapiro // (c) 2013 Kenneth Shapiro
Kenneth ShapiroVP/Editorial Director of TravelAge West and TravelPulse

Share

  1. Home
  2. Industry Insight
  3. Business Features

JTB Corp. to Acquire Northstar Travel Group, Parent Company of TravelAge West

Aug 28, 2025
Japan  Northstar Travel Group  Travel News  TravelAge West  
jtbnorthstaracquisition
JTB. Corp has acquired Northstar Travel Group, parent company of TravelAge West.
Credit: 2025 TravelAge West

Northstar Travel Group, a leading B2B travel industry events, media and information services company, today announced that JTB Corp., one of Japan’s leading travel solutions providers, has signed a definitive agreement to acquire Northstar from investment funds managed by EagleTree Capital and its co-investors. 

As part of the transaction, Northstar will operate as a wholly-owned, independent subsidiary of JTB and will continue to be led by its existing management team, including Chief Executive Officer Jason Young. Terms of the transaction were not disclosed.

Northstar operates iconic B2B travel event, media and market intelligence brands including TravelAge West, Travel Weekly, Business Travel News, ALIS, The Meetings Show, Phocuswright, TravelPulse, TravelPulse Canada and TravelPulse Quebec. Through these platforms, Northstar connects a global audience of more than 1 million professional travel buyers, who shape and drive the travel industry, with more than 1,500 supplier customers seeking to engage them.

Our shared commitment to the travel industry, cultural alignment and collective expertise — combined with the opportunity to accelerate Northstar’s geographic expansion in the Asia Pacific region — will enhance our ability to deliver value to our audiences and customers as we advance our mission.

Get Us in Your Inbox

I accept the T&C and Privacy Policy.

“We are thrilled to partner with JTB as we enter the next phase of our company’s incredible history,” Young said. “Our shared commitment to the travel industry, cultural alignment and collective expertise — combined with the opportunity to accelerate Northstar’s geographic expansion in the Asia Pacific region — will enhance our ability to deliver value to our audiences and customers as we advance our mission.”

The transaction advances JTB’s growth strategy, which includes geographic expansion and targeted investments in events, information services, market intelligence and other strategic lines of business associated with the travel industry.

“Today’s announcement marks the beginning of an exciting new chapter for JTB Group,” said Eijiro Yamakita, President and CEO of JTB Group. “Northstar brings outstanding expertise and fresh perspectives that perfectly align with our strategic vision. By operating Northstar as an independent subsidiary, we preserve their neutral market position while creating a powerful platform for delivering superior customer experiences. We are confident this structure will unlock significant growth potential while contributing to the innovation and future growth of the travel industry.”

Co-Managing Partner Anup Bagaria and Senior Partner Michael Struble of EagleTree Capital expressed appreciation about their time with Northstar.

“It has been an honor to partner with the Northstar team, including Chairman and former CEO Tom Kemp and current CEO Jason Young, and to witness the Company’s impressive transformation over the last few years,” they said in a statement. “We are confident Northstar is well positioned for future success and look forward to watching it thrive as part of JTB.”

BrightTower served as financial advisor and Jones Day served as legal counsel to Northstar. SMBC Nikko served as financial advisor and Venable LLP and Mori Hamada & Matsumoto served as legal counsel to JTB.

Closing of the transaction is expected in September 2025, subject to customary closing conditions, including regulatory approvals.

Tell Us What You Think! forum

Related Content

jasonyoungnorthstarceotomkempbobsullivan

Northstar Travel Group Announces New CEO, Other Leadership Changes

  • Most Read
  • Most Shared
  1. Top Summer Travel Trends for 2026
  2. The 10 Best Luxury Golf Resorts in California
  3. Carnival Glory and Carnival Magic Return to Service After Upgrades
  4. Why Advisors Are Booking More Air
  5. 5 Southern Italian Beach Towns Beyond the Amalfi Coast

From Our Partners

More From TravelAge West

A new crest adorns Carnival Magic's bow.

Carnival Glory and Carnival Magic Return to Service After Upgrades

TTC Tour Brands — How We Lead: AI Will Change How We Sell Travel. It Won't Change Why People Book.

TTC Tour Brands — How We Lead: AI Will Change How We Sell Travel. It Won't Change Why People Book.

Hawaiʻi Loves Travel Advisors

Hawaiʻi Loves Travel Advisors

Webinar | Watch Now

The AI tool will process the many variables involved in selecting a cruise and provide initial recommendations.

Virgin Voyages Debuts AI Assistant to Streamline Early Client Research

Airline ticket sales through U.S.-based travel agencies are on an upswing, reinforcing the value of travel advisors.

Why Advisors Are Booking More Air

The event gathered more than 1,000 buyers and 2,900 exhibitors.

Mexico Travel Trends and Hot Topics at 2026 Tianguis Tourism

Oceania Sonata will launch in summer 2027.

New Ship Preview: Oceania Cruises’ Oceania Sonata (and Oceania Arietta)

Amphora was redesigned during Wind Star's latest renovation.

Wind Star Completes Two-Phase Overhaul as Windstar Marks Fleet's 40th Anniversary

Kimkim connects advisors with local travel specialists in over 90 destinations.

Meet Kimkim, a Global Platform Connecting Advisors With Destination Specialists

More Stories Like This

During the mehndi portion of a South Asian wedding, the bride’s hands and feet are covered in symbolic henna designs.

This Travel Advisor Specializes in South Asian Weddings

Read The Story
Amid geopolitical uncertainty, people are turning towards domestic travel in a bid to mitigate unforeseen safety and logistical concerns.

Top Summer Travel Trends for 2026

Read The Story
Most AI users are using the technology to help them save money when booking travel.

5 Forces Affecting Travel Choices — Including More Trust in AI Bookings

Read The Story
The award is announced annually at ASTA's Travel Advisor Conference.

Meet ASTA's Travel Advisor of the Year for 2026

Read The Story
Brightline officials say ridership is up more than 20% through the first three months of this year.

How Brightline Is Working With Travel Advisors

Read The Story
ASTA says independent contractors are essential to the travel advisor profession.

ASTA Supports Department of Labor Proposal to Clarify Independent Contractor Standard

Read The Story
Seventy-nine percent of advisors say their clients are more frequently choosing to travel during off-peak periods.

How Travelers Are Approaching Sustainable Travel in 2026, According to Virtuoso

Read The Story
Editorial: How Travel Advisors Can Help Clients Travel Smarter

Editorial: How Travel Advisors Can Help Clients Travel Smarter

Read The Story
For the 2028 Summer Olympics, baseball will be played at the home of the Los Angeles Dodgers.

What Travel Advisors Should Know About Selling Sports Travel

Read The Story
Nearly 300 advisors weighed in on how global conflicts are impacting client bookings and more.

Navigating Travel Amid Global Conflicts

Read The Story
TravelAge West

About TravelAge West

  • About Us
  • Contributors
  • Sales Team
  • Contact Us
  • My Profile
  • Terms of Use
  • Privacy Policy
  • Do Not Sell or Share My Data

Advertise

  • Advertise With Us
  • Write For US
  • Media Kit
  • Upload Ad Material
  • Digital Ad Specifications
  • Reprints
  • Subscribe to Print

Stay Connected to TravelAge West

Get Us in Your Inbox

I accept the T&C and Privacy Policy.


Northstar Travel Group

Northstar Travel Group

  • Travel Weekly
  • Travel Weekly Asia
  • TravelPulse
  • TravelPulse Canada
  • TravelPulse Quebec
  • Meetings & Incentives
  • Travel Technology
  • Corporate Travel
  • Hotel Investment
  • Data Products
  • AGENTatHOME

Copyright © 2026 Northstar Travel Media, LLC. All Rights Reserved. 301 Route 17 N, Suite 1150, Rutherford, NJ 07070 USA | Telephone: (201) 902-2000

Load Carousel Here
Load Video Here