TravelAge West
Intel and Insights for Today's Travel Advisor

Explore TravelAge West

Destinations

Back
  • Africa & Middle East
  • Asia & South Pacific
  • Caribbean
  • Central & South America
  • Europe
  • Hawaii
  • Mexico
  • USA & Canada

Travel Types

Back
  • Family
  • Adventure
  • Cruise
  • River Cruise
  • Tour Operators
  • Luxury
  • Hotels
  • Culinary
  • Romance
  • Wellness
  • Sustainability

Directories

Back
  • Hotels
  • Cruise

Interactive

Back
  • Click & Win
  • Geo Quiz
  • Slideshows & Video
  • Wave Winner Videos

Professional Development

Back

Industry Insight

  • Business Features
  • Interviews
  • Events
  • Opinion
  • Tech
  • Podcasts
  • Coronavirus and Travel
  • Need to Know Research

Education

  • Certifications
  • Digital Guides
  • Fams
  • Thought Leadership
  • Advertiser Spotlight
  • Webinars
  • Quick Q's

Events

  • Global Travel Marketplace
  • GTM West
  • WAVE Awards
  • GTM by Northstar

Get Us in Your Inbox

I accept the T&C and Privacy Policy.

Search TravelAge West

Clear Field
Kenneth Shapiro // (c) 2013 Kenneth Shapiro
Kenneth ShapiroVP/Editorial Director of TravelAge West and TravelPulse

Share

  1. Home
  2. Industry Insight
  3. Opinion

Editorial: Travel Agents Face New Challenges as Travel Rebounds From COVID-19

Jun 07, 2021
Editorial: Travel Agents Face New Challenges as Travel Rebounds From COVID-19

If you’re like me, then the experience of checking your email each morning is a lot more pleasant lately. It seems like every day there are more stories of the travel industry emerging from the COVID-19 pandemic.

However, lost in all the good news are some of the challenges facing travel advisors. A recent survey by host agency Travel Experts collected a few of the issues its members are currently dealing with — including changes in health protocols; slow and unresponsive suppliers; long telephone wait times; car rental unavailability; higher airfares and schedule changes; short lead times in client requests; and more.

Suppliers can certainly help with some of these hurdles — although many companies are overwhelmed themselves as they hire for empty positions and train new staff. Still, it is important for suppliers to understand that while strong demand is great, cooperation with advisors is key to successfully fulfilling customers’ expectations.

At TravelAge West, we are aware of the hard work of travel advisors and the frustrations they face. So, more than ever, we think it is time for agents to get a win by entering our annual Trendsetter Awards.

Get Us in Your Inbox

I accept the T&C and Privacy Policy.

Of course, many of these difficulties extend far beyond the travel industry. Many sectors are facing shortages right now — of supplies or personnel — and your customers have probably encountered similar conditions elsewhere. In fact, it might be a good time to point out to clients, and would-be clients, that your expertise is shielding them from even more aggravation if they attempted to plan their own trip.

At TravelAge West, we are aware of the hard work of travel advisors and the frustrations they face. So, more than ever, we think it is time for agents to get a win by entering our annual Trendsetter Awards. This year, we have awards in four categories: Best Use of Social Media, Best Pandemic Business Pivot, Best Client Engagement Strategy and Upward Bound, Rockstar Agent Under 40. A winner and runner-up in each category will win great travel prizes, as well as be featured in an upcoming cover story. Visit www.travelagewest.com/wave-awards/trendsetters to enter.

Tell Us What You Think! forum

Related Content

From Insurance to Vouchers: How Travel Agents Problem Solve During a Pandemic

From Insurance to Vouchers: How Travel Agents Problem Solve During a Pandemic

  • Most Read
  • Most Shared
  1. The U.S. Passport Is Continuing to Fall in Global Rankings
  2. Top Summer Travel Trends for 2026
  3. How Mexico’s Sargassum Crisis Is Affecting Tourism
  4. These 12 Cruise Lines Are Offering Epic World Cruises
  5. Record-Low Water Levels on European Rivers Are Impacting Cruises

From Our Partners

More From TravelAge West

Soroi Mara Bush Camp’s exceptional hospitality makes guests feel right at home.

Review: Soroi Mara Bush Camp in Maasai Mara, Kenya

Harry Potter fans should visit Universal Orlando, where they can walk down Diagon Alley.

Universal Studios Hollywood vs. Universal Orlando Guide

After a day of exploring and spotting wildlife, travelers can relax with a swim in the property's pool.

JW Marriott Just Opened a New 19-Suite Safari Camp in Kenya

The new venue is one of Waikiki’s largest indoor family entertainment centers.

Waikiki Beach Marriott Resort & Spa Debuts New Family Entertainment Center

Ka Lai Waikiki Beach recently completed a $100 million transformation, bringing a new look to the resort along Honolulu’s Waikiki coastline.

5 Recent Hawaii Resort Renovations to Know About

The first hotel on Hawaii Island, Mauna Kea Beach Hotel, recently wrapped up a $240 million renovation.

Review: Mauna Kea Beach Hotel on Hawaii Island

The resort has undergone a $150 million expansion.

Review: Treasure Beach Village at Beaches Turks & Caicos

Marriott has 294 properties, more than 43,000 rooms and 25 brands across the country.

Here's What's Driving Marriott's Growth in Mexico and Beyond

Lopesan Caoba Lagoon Resort, Spa & Casino features a 127-foot lagoon-style pool.

Lopesan Introduces Three-Resort Destination in Punta Cana

More Stories Like This

Editorial: The Secret to Winning Clients in the Age of AI

Editorial: The Secret to Winning Clients in the Age of AI

Read The Story
Seamless experiences, service standards and deeper meaning all contribute to the perceived value of a luxury trip.

Booking Confidence Is Key to Luxury Travelers, According to This New Study

Read The Story
The Danube is among the European rivers with lower water levels this season.

Record-Low Water Levels on European Rivers Are Impacting Cruises

Read The Story
A streamlined proposal process can help travel advisors move clients from inquiry to booking more quickly.

How to Reduce Proposal Turnaround Time and Convert More Clients

Read The Story
Editorial: How the World Cup Inspires Travelers

Editorial: How the World Cup Inspires Travelers

Read The Story
Jet fuel prices have hit their lowest mark in a year.

Fuel Prices Are Down, But Flight Costs Are Not

Read The Story
The U.S. has fallen from first on the Global Passport Index to 12th in just five years.

The U.S. Passport Is Continuing to Fall in Global Rankings

Read The Story
Editorial: A Travel Advisor's Role in Ethical Wildlife Experiences

Editorial: A Travel Advisor's Role in Ethical Wildlife Experiences

Read The Story
Editorial: Navigating Host Agency Relationships

Editorial: Navigating Host Agency Relationships

Read The Story
Mexico was North America's top tourism performer last year.

Data Shows Mexico’s Tourism Sector Outperformed the U.S. in 2025

Read The Story
TravelAge West

About TravelAge West

  • About Us
  • Contributors
  • Sales Team
  • Contact Us
  • My Profile
  • Terms of Use
  • Privacy Policy
  • Do Not Sell or Share My Data

Advertise

  • Advertise With Us
  • Write For US
  • Media Kit
  • Upload Ad Material
  • Digital Ad Specifications
  • Reprints
  • Subscribe to Print

Stay Connected to TravelAge West

Get Us in Your Inbox

I accept the T&C and Privacy Policy.


Northstar Travel Group

Northstar Travel Group

  • Travel Weekly
  • Travel Weekly Asia
  • TravelPulse
  • TravelPulse Canada
  • TravelPulse Quebec
  • Meetings & Incentives
  • Travel Technology
  • Corporate Travel
  • Hotel Investment
  • Data Products
  • AGENTatHOME

Copyright © 2026 Northstar Travel Media, LLC. All Rights Reserved. 301 Route 17 N, Suite 1150, Rutherford, NJ 07070 USA | Telephone: (201) 902-2000

Load Carousel Here
Load Video Here