TravelAge West
Intel and Insights for Today's Travel Advisor

Explore TravelAge West

Destinations

Back
  • Africa & Middle East
  • Asia & South Pacific
  • Caribbean
  • Central & South America
  • Europe
  • Hawaii
  • Mexico
  • USA & Canada

Travel Types

Back
  • Family
  • Adventure
  • Cruise
  • River Cruise
  • Tour Operators
  • Luxury
  • Hotels
  • Culinary
  • Romance
  • Wellness
  • Sustainability

Directories

Back
  • Hotels
  • Cruise

Interactive

Back
  • Click & Win
  • Geo Quiz
  • Slideshows & Video
  • Wave Winner Videos

Professional Development

Back

Industry Insight

  • Business Features
  • Interviews
  • Events
  • Opinion
  • Tech
  • Podcasts
  • Coronavirus and Travel
  • Need to Know Research

Education

  • Certifications
  • Digital Guides
  • Fams
  • Thought Leadership
  • Advertiser Spotlight
  • Webinars
  • Quick Q's

Events

  • Global Travel Marketplace
  • GTM West
  • WAVE Awards
  • GTM by Northstar

Sign Up for Our Daily Newsletter

I accept the T&C and Privacy Policy.

Search TravelAge West

Clear Field
Stuart WassermanContributing Writer

Share

  1. Home
  2. Travel
  3. Central South America

Seaside Ecuador

Sep 17, 2012

Ecuador has a lot to offer the international traveler, including the pre-Columbian and Spanish Colonial history of the capital city of Quito and the rich biodiversity of the Galapagos Islands. Often overlooked, however, is Ecuador’s sun-drenched coastline, which the locals call their Ruta de Sol (Sun Road), stretching along the coast from Guayaquil to Manta and beyond.

The town currently generating the most buzz is Montanita, favored by the younger set and surfers of all ages. It is about three hours from Guayaquil by bus or less with a rental car.

Here, the first boutique hotel group in Ecuador, Ciocotel, has entered the market with its property Majagua. Tell your clients that the top-floor suite at the hotel has a magnificent view but be warned — the hotel has no elevator and guests desiring that view will get a good stair-stepping workout at no extra charge.

Montanita has witnessed a surge in growth over the last seven years. The streets are now paved and, with lots of bamboo and wood construction, the town has a tropical feel — especially when the bar carts begin opening up around 10 p.m., each blasting music to attract passersby.

Sign Up for Our Daily Newsletter

I accept the T&C and Privacy Policy.

About a half-hour by bus north of Montanita is Ayampe, a small village with a spattering of tourist offerings and wide-open beaches. Visitors should ask that the bus stop at the Las Tortugas Cabanas road sign and then head west to the beach.

One lodging option is Las Orishas, run by an Ecuadorean woman who speaks English and her Italian boyfriend. They offer rooms that may appeal to a younger clientele, and the amazingly low rate includes breakfast.

Just two blocks away, Palmas Coco offers cabins with an ocean view. The cabins are new with colorful tiled floors, hot water, good netting around the bed and a quiet fan.

Continuing along the coast, Puerto Lopez is a sleepy port town that has a tourist trade due to its proximity to Machalilla National Park and a wonderful hike to a beautiful undeveloped beach called Las Frailes. An offshore island called Isla de Plata is also part of the park. This island is sometimes called a poor man’s Galapagos because of the low cost of a tour there — $37.50 for the boat ride, lunch, snorkeling and a hike across the island where one can see dozens of blue-footed boobies up close.

The place to stay in Puerto Lopez is The Mandala, an establishment run by an Italian man and his Swiss wife. The hostelry consists of wooden chalets with palm-frond rooftops tucked in a lush garden with bougainvillea sweeping down the sides of the structures. The Mandala attracts an international crowd with many guests coming from the wide-ranging diplomatic corps stationed in Quito, and each morning the owner walks along the veranda and greets his guests in various languages.

This homey vibe is just part of what makes Ecuador’s Ruta de Sol perfect for a seaside getaway.

Destination Resources

Getting There:
Lan and Avianca have inexpensive flights from Florida to Guayaquil, but also look for deals on American Airlines. United also offers flights departing from Houston.

Getting Around:
Guayaquil has renovated its waterfront into a safe tourist haven, and  the old district of Las Penas is within walking distance for a taste of old colonial Guayaquil. In other parts of the city, be careful while exploring, especially on buses.  Keep things on your lap or check your bags with the bus attendant. From Guayaquil, direct buses to Montanita cost about $5 and take three hours. Taxis and private transportation services cost around $80.

When to Go:
A good time for a coastal visit is November and December. The rainy season begins in mid to late December and lasts until May, but rainfall is low and typically takes place at night. Though a summer visit might be tempting, locals often complain of June gloom during the season.

What to Do:
Just 20 minutes north of the port town of Puerto Lopez is the National Park Machalilla. A short hike away is Los Frailes, a beach with crystal clear waters and white sand. For surfers, Montanita offers ideal waves all year long, perfect for enthusiasts and beginners alike.

Tell Us What You Think! forum

  • Most Read
  • Most Shared
  1. Top Summer Travel Trends for 2026
  2. The 10 Best Luxury Golf Resorts in California
  3. Carnival Glory and Carnival Magic Return to Service After Upgrades
  4. Why Advisors Are Booking More Air
  5. 5 Southern Italian Beach Towns Beyond the Amalfi Coast

From Our Partners

More From TravelAge West

Peru is known for its hiking, but  there are countless other adventures for clients in the know.

Beyond Machu Picchu: Peru’s Best Outdoor Adventures

Buenos Aires promises old-world grandeur, a lively wine and food scene and more.

The Ultimate Guide to Buenos Aires

Afro-Brazilian cuisine is a big part of Rio de Janeiro’s culinary identity.

4 Afro-Brazilian Restaurants to Try in Rio de Janeiro, Brazil

Belize’s caves offer culture, natural beauty and easy exploration

Soft Adventure Activities to Try in Belize

Discover the wild beauty and rich culture of Guyana, South America's hidden gem.

What to Know About Visiting Guyana, South America's Best-Kept Secret

Mendoza, Argentina, is home to more than 70% of the country’s vineyards and more than 1,000 wineries.

A Wine-Lovers Guide to Mendoza, Argentina

Clients exploring Monteverde, Costa Rica, will want to try the San Lucas Treetop Dining Experience, where dinner is served in a glass cube overlooking the forest.

Where to Eat, Sleep and Play in Monteverde, Costa Rica

The 21,161-square-foot mansion will feature six bedrooms and eight bathrooms.

The Most Expensive Property in Costa Rica Is at The St. Regis Papagayo Resort

The AndBeyond Amazon Explorer is currently under construction in Peru.

First Look: AndBeyond Announces Amazon River Yacht for 2026

More Stories Like This

Peru is known for its hiking, but  there are countless other adventures for clients in the know.

Beyond Machu Picchu: Peru’s Best Outdoor Adventures

Read The Story
Buenos Aires promises old-world grandeur, a lively wine and food scene and more.

The Ultimate Guide to Buenos Aires

Read The Story
Afro-Brazilian cuisine is a big part of Rio de Janeiro’s culinary identity.

4 Afro-Brazilian Restaurants to Try in Rio de Janeiro, Brazil

Read The Story
Belize’s caves offer culture, natural beauty and easy exploration

Soft Adventure Activities to Try in Belize

Read The Story
Discover the wild beauty and rich culture of Guyana, South America's hidden gem.

What to Know About Visiting Guyana, South America's Best-Kept Secret

Read The Story
Mendoza, Argentina, is home to more than 70% of the country’s vineyards and more than 1,000 wineries.

A Wine-Lovers Guide to Mendoza, Argentina

Read The Story
Clients exploring Monteverde, Costa Rica, will want to try the San Lucas Treetop Dining Experience, where dinner is served in a glass cube overlooking the forest.

Where to Eat, Sleep and Play in Monteverde, Costa Rica

Read The Story
The 21,161-square-foot mansion will feature six bedrooms and eight bathrooms.

The Most Expensive Property in Costa Rica Is at The St. Regis Papagayo Resort

Read The Story
The AndBeyond Amazon Explorer is currently under construction in Peru.

First Look: AndBeyond Announces Amazon River Yacht for 2026

Read The Story
Destino Argentina was recently in Los Angeles to promote its premium destinations, including Patagonia.

Why Argentina Is Courting Los Angeles-Based Advisors and Clients

Read The Story
TravelAge West

About TravelAge West

  • About Us
  • Contributors
  • Sales Team
  • Contact Us
  • My Profile
  • Terms of Use
  • Privacy Policy
  • Do Not Sell or Share My Data

Advertise

  • Advertise With Us
  • Write For US
  • Media Kit
  • Upload Ad Material
  • Digital Ad Specifications
  • Reprints
  • Subscribe to Print

Stay Connected to TravelAge West

Get Us in Your Inbox

I accept the T&C and Privacy Policy.


Northstar Travel Group

Northstar Travel Group

  • Travel Weekly
  • Travel Weekly Asia
  • TravelPulse
  • TravelPulse Canada
  • TravelPulse Quebec
  • Meetings & Incentives
  • Travel Technology
  • Corporate Travel
  • Hotel Investment
  • Data Products
  • AGENTatHOME

Copyright © 2026 Northstar Travel Media, LLC. All Rights Reserved. 301 Route 17 N, Suite 1150, Rutherford, NJ 07070 USA | Telephone: (201) 902-2000

Load Carousel Here
Load Video Here