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With 2018 fast approaching, hotel companies are increasingly looking for opportunities to expand their global presence in the months ahead. Here’s a look at how Hilton Hotels & Resorts, Marriott International and Nobu Hotels plan to break into new markets.
Canopy by Hilton Unveils First U.S. PropertyCanopy by Hilton Washington D.C., The Wharf, opened Oct. 16 as the lifestyle brand’s first U.S. property. The 175-room, 10-story hotel is located on the Potomac River, with access to many restaurants and shopping venues.
“With its numerous restaurants and community offerings, The Wharf neighborhood brings a new energy to the capital’s southwest waterfront,” said Gary Steffen, global head for Canopy by Hilton. “There is no better place to introduce the first Americas location of our locally inspired lifestyle brand than right here in Hilton’s own backyard.”
Marriott Signs Seven New Hotels in AfricaMarriott International is amping up its presence in Africa with seven new hotels set to debut throughout the continent. Currently, the hotel giant has a presence in 20 African countries and is expected to break into new territories including Benin, Botswana, Madagascar, Mali, Mauritania, Senegal and the Cote D’Ivoire. It also has plans to grow its existing presence within Ethiopia, Ghana and Nigeria.“We are seeing unprecedented traction for our compelling brands [in Africa] driving our momentum of growth,” said Alex Kyriakidis, president and managing director for the Middle East and Africa at Marriott International. “We have always believed in the potential of Africa and the opportunities the continent has to offer."
Nobu Hospitality Breaks Ground in South AmericaLuxury hospitality brand Nobu Hotels is continuing to expand globally by launching in the South American market. The brand will soon be present in Sao Paulo, Brazil, offering guests a hotel, a restaurant and approximately 15,000 square meters of residences.
Nobu Hotel Sao Paulo will feature a rooftop pool and bar, event spaces and a fitness center.