Classic Vacations will be sold by The Najafi Companies, an Arizona-based investment firm, to TBO, a global travel distribution platform based in Gurugram, India, for $125 million.
According to TBO, Classic’s network of luxury travel advisors and suppliers aligns with their strategy to expand into serving the premium outbound travel market.
"We’re thrilled to bring Classic Vacations into the TBO family — the company’s longstanding delivery of outstanding services has earned the trust of its more than 10,000 travel advisors in the U.S., and their end customers, making them a seamless fit for our vision moving forward in the fast-evolving travel and tourism industry,” said Gaurav Bhatnagar, TBO’s co-founder and Jt. managing director. “Classic Vacations is led by a strong team of experts and will continue as an independent brand while leveraging TBO’s technology and distribution capabilities to grow their business.”
Melissa Krueger, CEO of Classic Vacations, says that TBO will connect Classic to first-class technology “unlike what the wholesale market has ever had access to — allowing us to bring even more resources, tools and insider connections to our valued travel advisors.”
Together, we’re strengthening Classic Vacations’ position as the premier luxury partner in the market while extending our reach onto the global stage, reflecting the worldwide footprint of our most important customers and supplier partners.
“Together, we’re strengthening Classic Vacations’ position as the premier luxury partner in the market while extending our reach onto the global stage, reflecting the worldwide footprint of our most important customers and supplier partners,” Krueger said.
Classic Vacations reported revenue of $111 million and EBITDA of $11.2 million for 2024. Classic was bought by The Najafi Companies in 2021 from Expedia Group.