Preferred Travel Group, the parent company of Preferred Hotels & Resort, PTG Consulting and Beyond Green (among other brands) has unveiled its first comprehensive Climate Action Plan, which will target significant carbon emissions reductions in the travel industry.
The plan commits to cutting the company's carbon emissions by 50% by 2030, achieving Net Zero emissions by 2050.
Developed in collaboration with the Travel Foundation and carbon consultancy ecollective, the initiative follows the company's signing of the Glasgow Declaration on Climate Action in Tourism. It focuses on five key strategic pathways: Measure, Decarbonize, Regenerate, Collaborate, and Finance.
Key Highlights of the Climate Action Plan
The plan's development involved a detailed process that included conducting a baseline emissions inventory with ecollective; aligning objectives with the Paris Agreement and global climate frameworks; identifying specific actions with measurable outcomes; and prioritizing actions based on impact, cost, and implementation feasibility.
For 2025 specifically, the company will concentrate on enhancing emissions tracking for business travel and events, refining travel and event policies and engaging associates through training and workshops.
"As someone who has witnessed firsthand the transformative power of travel, I have always believed in its ability to connect people and cultures," said CEO Lindsey Ueberroth. "With this privilege comes the responsibility to ensure that travel contributes positively to our planet."
"As evidenced by the publication of this plan, Preferred Travel Group is prepared to integrate climate action at all levels of the organization,” added Nina Boys, vice president of sustainability. “The company is well-positioned to reduce emissions in the pursuit of ambitious climate targets, while also leveraging our larger sphere of influence to scale positive impact in the years ahead.”
Editor's Note: This article was generated by AI and based on a press release distributed by Preferred Travel Group. It was reviewed by a TravelAge West editor.