What:
According to the World Tourism Organization’s (UNWTO) recent World Tourism Barometer report, international tourism has exceeded what was forecasted for 2018. This includes a growth of 6 percent in January to April compared to the same period last year.
Why It Matters:
The surge in international tourism is led by Asia and the Pacific, which experienced an 8 percent year-over-year increase. Europe followed close behind with a 7 percent increase. The Caribbean’s arrivals fell 9 percent due to continued post-natural-disaster efforts; however, it was the only subregion that experienced a decrease in arrivals. Looking forward, confidence in global tourism remains extremely strong, which is good news for travel agents.
Fast Facts:
- According to UNWTO’s Panel of Tourism Experts survey, the outlook for the May to August period is one of the most optimistic in a decade, with an especially upbeat sentiment in Africa, the Middle East and Europe.
- Asia and the Pacific’s growth features an emphasis in the Southeast Asia and South Asia regions.
- Hot destinations within Europe included Southern and Mediterranean Europe, as well as Western Europe.
- Growth in the Americas is estimated at 3 percent, led by South America at 8 percent.
- Africa and the Middle East are estimated at 6 percent and 4 percent growth respectively; however, there is limited information coming from both destinations.
What They Are Saying:
“International tourism continues to show significant growth worldwide, and this translates into job creation in many economies,” said Zurab Pololikashvili, secretary-general for UNWTO. “This growth reminds us of the need to increase our capacity to develop and manage tourism in a sustainable way, building smart destinations and making the most of technology and innovation.”
The Details
World Tourism Organization
www2.unwto.org