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International hotel management company Commune Hotels & Resorts is moving its native-California brand Joie de Vivre Hotels eastward as part of a national expansion plan.
The Joie de Vivre portfolio currently includes 25 boutique properties throughout Arizona, California, Hawaii and Illinois, all characterized by the brand’s signature neighborhood-driven playfulness.
First, Commune will reimagine Haddon Hall Hotel in Miami Beach’s Art Deco District, which is steps away from shops and attractions on Lincoln Road and Ocean Drive. Local design and architecture firms will infuse the landmark hotel with Miami culture and color while retaining its historic features.
The property will reopen this summer as The Hall and offer an indoor-outdoor restaurant, a beer garden, a library and a pool.
In 2016, a sleek 22-story, 229-room Joie de Vivre property will open on The Bowery in Manhattan, offering easy access to Chinatown, Nolita and the Lower East Side. The new construction will have a cellar lounge and a rooftop bar with panoramic city views.