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In the destructive wake of Hurricane Harvey, the Texas Travel Industry Association and Tourism Cares have partnered to launch the Hurricane Harvey Tourism Recovery Fund. The aim of the partnership is to help the Texas Gulf Coast — a popular destination attracting millions of visitors each year — “build back better” in an effort to sustain tourism. With some 170,000 jobs relying on the yearly influx of visitors, the fund is imperative to sustaining the Gulf Coast communities.
The travel and tourism industry can contribute to this fund through direct investment. Proceeds will be used in a variety of ways to restore affected attractions and promote a quick recovery for tourism in the Gulf Coast. The damage is still being surveyed, but many beaches, visitor centers and trails are in need of repairs.
Goals include rebuilding communities — such as Galveston Island, Beaumont, Port Aransas and Rockport/Fulton — to reach their full touristic potential. On the list of priorities are restoration of damaged attractions and cultural tourism nonprofits; support of nonprofit organizations’ facilities and staff; and funding of other projects based on need, such as trainings on volunteer management and disaster planning.
Texas Travel Industry Associationwww.ttia.org