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Emma Weissmann
Emma WeissmannContributing Writer
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Jamie BiesiadaContributing Writer

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Lessons Learned From Acquisitions and Setting Expectations, Plus Your Listener Questions

Jan 09, 2023
Cruise  Podcasts  River Cruise  Training and Education  Travel Agents  
Lessons Learned From Acquisitions and Setting Expectations, Plus Your Listener Questions
Credit: 2023 Jenn Martins/Tori Halpin

This week on Trade Secrets, we go inside Epperly Travel’s 2021 acquisition of Jetset World Travel, and subsequent rebranding to Jetset, with founder and CEO Lindsey Epperly.

Epperly recounts lessons learned — for instance, her business partner and husband Jeremy Sulek’s mantra, “silence breeds insecurity” — and we hear the proof in the pudding about good communication from one of her affiliates, Emma Major, founder of Major Traveler.

Then, we open the Trade Secrets mailbag to answer a potpourri of questions from listeners with Epperly and Major, ranging from transitioning to travel from a previous career, to converting ocean cruisers to river cruisers and beyond.

Sock Hop by Kevin MacLeod  (License)
See omnystudio.com/listener for privacy information.

Lindsey Epperly (left), CEO of Jetset World Travel, and Emma Major of Major Travel (an affiliate of Jetset)
Lindsey Epperly (left), CEO of Jetset World Travel, and Emma Major of Major Travel (an affiliate of Jetset)
Credit: 2023 Jenn Martins

Resources Mentioned in This Episode and Related Reading

Jetset World Travel

Major Traveler

Email Epperly: [email protected]

Email Major: [email protected]

Trade Secrets: So, You Want to Sell Your Agency?

“Bulls, Owls, Lambs and Tigers: Personality Selling,” by Charles J. Clarke III

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From TravelAge West: Why the Merging of Two Boutique Travel Agencies ‘Goes Against the Trends’ of Consolidation

From Travel Weekly:Surviving Was the Plan, Thriving the Result

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If you're a travel advisor with a question about the latest travel news, trends, best business practices or more, please call our hotline and leave a message at 201-902-2098 or send an email to [email protected].

About Your Hosts

Emma Weissmann is the Managing Editor of TravelAge West, a print and online magazine for travel advisors based in the Western U.S. She is also the co-host of Humans of Travel podcast, where she interviews notable individuals in the travel industry about their lives — the highs and lows that make them human.

Jamie Biesiada is a Senior Editor with Travel Weekly. She is an award-winning journalist, including being named the American Society of Travel Advisors’ 2019 Travel Journalist of the Year. Her roots are in community journalism, where she was the editor of several local newspapers and a regional entertainment magazine. 

About the Show

Trade Secrets, a podcast from the editors of Travel Weekly and TravelAge West, is where travel advisors ask — and answer — questions. On each podcast, our editors will ask a veteran travel industry insider to join them and field listeners’ questions. Topics will range from business advice to industry trends, history and more — as long as it’s travel-related, we want to address it! Find Trade Secrets wherever you get your podcasts, or at www.travelagewest.com/podcasts/trade-secrets.

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