TravelAge West
Intel and Insights for Today's Travel Advisor

Explore TravelAge West

Destinations

Back
  • Africa & Middle East
  • Asia & South Pacific
  • Caribbean
  • Central & South America
  • Europe
  • Hawaii
  • Mexico
  • USA & Canada

Travel Types

Back
  • Family
  • Adventure
  • Cruise
  • River Cruise
  • Tour Operators
  • Luxury
  • Hotels
  • Culinary
  • Romance
  • Wellness
  • Sustainability

Directories

Back
  • Hotels
  • Cruise

Interactive

Back
  • Click & Win
  • Geo Quiz
  • Slideshows & Video
  • Wave Winner Videos

Professional Development

Back

Industry Insight

  • Business Features
  • Interviews
  • Events
  • Opinion
  • Tech
  • Podcasts
  • Coronavirus and Travel
  • Need to Know Research

Education

  • Certifications
  • Digital Guides
  • Fams
  • Thought Leadership
  • Advertiser Spotlight
  • Webinars
  • Quick Q's

Events

  • Global Travel Marketplace
  • GTM West
  • WAVE Awards
  • GTM by Northstar

Sign Up for Our Daily Newsletter

I accept the T&C and Privacy Policy.

Search TravelAge West

Clear Field
Nicole TrilivasContributing Writer

Share

  1. Home
  2. Travel
  3. Africa Middle East

Why Uganda Is the Next Big Destination for Luxury Africa Travel

Oct 01, 2025
Abercrombie & Kent  Adventure Travel  Africa  Hotels and Resorts  Luxury Travel  
Why Uganda Is the Next Big Destination for Luxury Africa Travel
Gorilla Forest Lodge, an A&K Sanctuary, reopened in June 2025, adding to Uganda’s luxury offerings.
Credit: 2025 Abercrombie & Kent

If clients want to check gorilla trekking off their bucket list, only two places come to mind: Rwanda and Uganda. 

Traditionally, luxury-focused tour operators have looked to Rwanda for mountain gorilla-trekking experiences, which makes perfect sense — trekking permits cost a whopping $1,500 per person, plus accommodations are world-class, from safari heavyweights such as Singita and Wilderness to big international names including One&Only.

By comparison, neighboring Uganda has, until recently, been considered the more affordable option. Permits are about half the price, and homegrown accommodations have always been comfortable rather than overtly luxe. But that’s changing. 

Upgrades in Uganda

Thanks to new infrastructure — including an airport upgrade and new flights — and a fleet of chic new arrivals from some of the biggest names in wildlife tourism, Uganda is stepping out of the shadows and is ready for its moment.

Uganda offers gorilla trekking, traditionally at a more affordable price than Rwanda.
Uganda offers gorilla trekking, traditionally at a more affordable price than Rwanda.
Credit: 2025 Nicole Trilivas

“The Ugandan government appreciates that tourism is a vital economic driver,” said Praveen Moman, founder of Volcanoes Safaris, one of the pioneers of primate tourism with lodges in both Rwanda and Uganda. “It recently organized a dialogue with all stakeholders on how to market the country better. The main international airport at Entebbe has been upgraded, and there is a plan to improve road infrastructure and infrastructure in national parks.” 

RELATED: Review: Lemala Wildwaters Lodge in Uganda  

In addition to the $325 million airport modernization, which is designed to increase capacity and potentially position the facility as a regional hub for African aviation, national carrier Uganda Airlines has been expanding its flight network with its first foray into Europe. In May 2025, a new 9.5-hour direct flight launched out of London Gatwick. 

New Accommodation Options

It's not just the connectivity and infrastructure that’s improving; the lodges are leveling up, too. Known for responsible safaris across East Africa, Asilia is slated to open the eight-suite Erebero Hills lodge in Bwindi Impenetrable National Park next year, and Great Plains Conservation — a luxury ecotourism outfit founded by wildlife filmmakers and conservationists Dereck and Beverly Joubert — is also eyeing Uganda, though no official opening dates have been announced yet.

Sign Up for Our Daily Newsletter

I accept the T&C and Privacy Policy.

However, it’s Abercrombie & Kent (A&K) leading the charge with the newly reimagined, 10-key Gorilla Forest Lodge, an A&K Sanctuary, which reopened in June 2025. A bar-raising debut setting a sky-high new standard for the country, it’s the only luxury lodge within the primary borders of the UNESCO-listed Bwindi, often considered the best destination for trekking and home to more than half the world’s mountain gorilla population. Besides the prime positioning, the lodge is also gorgeous enough to make guests gawk, with cathedral proportions, earthy terracotta-hued walls and swanky suites nestled in tangles of steamy rainforest. Even the gorillas have been known to make an appearance.

RELATED: A Complete Guide to Travel to Zambia 

“Uganda has undergone a remarkable transformation,” said Paul Bauer, senior vice president of Abercrombie & Kent DMC Africa and Europe. “Ten or 15 years ago, it was often viewed as a specialist destination primarily for gorilla trekking. Over the past few years, we’ve seen a marked increase in demand for Uganda as a luxury destination, and our decision to reimagine the property was driven by this evolution.”

A&K’s Gorilla Forest Lodge offers just 10 guestrooms.
A&K’s Gorilla Forest Lodge offers just 10 guestrooms.
Credit: 2025 Abercrombie & Kent

The decision also goes hand in hand with changing traveler preferences. 

“In the past, Uganda primarily attracted intrepid travelers, but we’re now seeing a more diverse audience: multigenerational families, honeymooners and repeat Africa travelers who want something beyond the traditional safari,” Bauer said. “Uganda now appeals to clients who value both the adventure and the refinement of a luxury safari.”

Part of that draw is also down to Uganda’s natural diversity. While certainly the headliners, gorillas are not all Uganda offers. 

There has been increasing international recognition that Uganda has a variety of unique landscapes and experiences.

“There has been increasing international recognition that Uganda has a variety of unique landscapes and experiences,” said Volcanoes Safaris’ Moman, who cites as examples the country’s savannah parks, Lake Victoria (the source of the Nile), the ground-shaking Murchison Falls, the cloud-skimming Rwenzori Mountains and the newly relaunched Ziwa Rhino and Wildlife Ranch.

RELATED: The Top Things to Do in Rwanda  

Moman recently opened Volcanoes Safaris’ fifth lodge, the afro-chic Kibale Lodge, which offers eight luxury bandas (cottages), a pool and a spa, and encourages guests to go beyond Bwindi. 

Kibale Lodge offers eight luxury cottages.
Kibale Lodge offers eight luxury cottages.
Credit: 2025 Nicole Trilivas

“Kibale Forest, often called the ‘Primate Capital of the World,’ is one of the best parks to view chimpanzees in Africa, with a community of around 1,500 chimps, plus 12 other species of primates,” Moman said.

The result of all this luxury tourism upgrade? Conservation and community success. Gorilla populations have increased, and so have opportunities for locals: All Volcanoes Safaris lodges have extensive community and conservation programs, for example, such as the Bwindi Bar, which serves as a hospitality training school for local youth. A&K does, as well; one example is the Buhoma Village bead workshop, where women create and sell paper beads from recycled magazines.

“A&K founder Geoffrey Kent pioneered this community-first approach to conservation more than 60 years ago,” Bauer said. “And we continue to believe the best way to protect wilderness is to invest in the communities who live alongside it.”

Tell Us What You Think! forum

Related Content

Why Rwanda Makes for the Ultimate Honeymoon: Gorilla Trekking, Luxury Lodges and the Wild Romance of Africa

Why Rwanda Makes for the Ultimate Honeymoon: Gorilla Trekking, Luxury Lodges and the Wild Romance of Africa

  • Most Read
  • Most Shared
  1. The U.S. Passport Is Continuing to Fall in Global Rankings
  2. Top Summer Travel Trends for 2026
  3. Carnival Glory and Carnival Magic Return to Service After Upgrades
  4. The 10 Best Luxury Golf Resorts in California
  5. 5 Southern Italian Beach Towns Beyond the Amalfi Coast

From Our Partners

More From TravelAge West

The new webinars will help agents better sell the brand.

Costa Cruises Launches Five-Part Webinar Series for Travel Advisors

Four ships can now dock at once at Celebration Key.

Carnival Corporation Completes Pier Extension With New Berths at Celebration Key

Hawaiʻi Loves Travel Advisors

Hawaiʻi Loves Travel Advisors

Webinar | Watch Now

A teaser image of what Celebrity's first riverboat will look like

All the Details of Celebrity's New River Cruise Line, Launching in 2027

Crystal Grace will feature a collection of new dining experiences.

Preview: Crystal’s Crystal Grace

This is one of the ship’s largest refurbishments to date.

Review: MSC Cruises’ Enhanced MSC Poesia in Alaska

The new Signature Expeditions offer rare access and expert guides, with Morocco trips starting at $10,999 per person.

Review: The Signature Expeditions Setting a New Bar for the National Geographic–G Adventures Collaboration

Captain Arctic is sure to stand out with its dramatic sails and will carry only 36 passengers.

What to Know About Selar, the Brand-New Expedition Line Co-Founded by the First Female Arctic Captain

Global Travel Collection's clients are booking cooler climates.

Here's What Luxury Travelers Are Booking, According to New Data

More Stories Like This

Wildlife is still a draw for U.S. travelers, but they now want more variety from safari vacations.

‘Safari-Plus’: South African Tourism Study Reveals Evolving Safari Travel Trends

Read The Story
Europe was the top alternative destination for travelers changing their plans.

New Survey Reveals Impact of Middle East Conflict on Travel Demand and Booking Behavior

Read The Story
An expansive deck with black Everlast decking extends from the dining room and is the perfect spot for a morning coffee while watching birds.

Review: Silverback Lodge in Uganda

Read The Story
A new luxury hotel and a growing creative scene are rounding out the tourist offerings in Kigali, a popular homebase before gorilla treks.

The Ultimate Travel Guide to Kigali, Rwanda

Read The Story
The WTTC attributes the financial decline to widespread flight disruptions, shaken traveler confidence and weakened regional air connectivity.

WTTC Estimates Tourism Sector Is Losing Out on at Least $600 Million Per Day Amid Iran Conflict

Read The Story
Travelers stuck in various parts of the Middle East and seeking guidance from their travel advisors.

How Travel Advisors Helped Clients Get Out of the Middle East When the Government Couldn't

Read The Story
Following the partial reopening of Tel Aviv’s airport to outbound international flights on March 8, El Al is operating recovery flights to 23 destinations.

Ben Gurion Airport Reopens to Outbound Flights as Travel Advisors Work to Move Clients

Read The Story
With the airspace over Israel closed due to the war with Iran, more than 37,000 tourists are currently stranded in the country.

How I Evacuated Israel: What Stranded Travelers Need to Know

Read The Story
Guests can enjoy community energy and meaningful adventure at the conservancy.

Review: Elewana Collection in Loisaba Conservancy, Northern Kenya

Read The Story
The second-longest eclipse of the 21st century will take place in August 2027.

7 Places to Experience the 2027 Solar Eclipse

Read The Story
TravelAge West

About TravelAge West

  • About Us
  • Contributors
  • Sales Team
  • Contact Us
  • My Profile
  • Terms of Use
  • Privacy Policy
  • Do Not Sell or Share My Data

Advertise

  • Advertise With Us
  • Write For US
  • Media Kit
  • Upload Ad Material
  • Digital Ad Specifications
  • Reprints
  • Subscribe to Print

Stay Connected to TravelAge West

Get Us in Your Inbox

I accept the T&C and Privacy Policy.


Northstar Travel Group

Northstar Travel Group

  • Travel Weekly
  • Travel Weekly Asia
  • TravelPulse
  • TravelPulse Canada
  • TravelPulse Quebec
  • Meetings & Incentives
  • Travel Technology
  • Corporate Travel
  • Hotel Investment
  • Data Products
  • AGENTatHOME

Copyright © 2026 Northstar Travel Media, LLC. All Rights Reserved. 301 Route 17 N, Suite 1150, Rutherford, NJ 07070 USA | Telephone: (201) 902-2000

Load Carousel Here
Load Video Here