Silversea is making significant changes to its Venetian Society (VS) loyalty program, with an updated structure set to launch July 1, 2026.
The refresh introduces two new milestone tiers, additional ways to accumulate status days and enhanced benefits across all membership levels. The program will continue awarding one VS Day per cruise day sailed, but members will now also earn one VS Day for each day spent on Silversea land programs and city stays. Qualifying solo travelers will receive one additional VS Day per cruise day as well.
Two new early-journey tiers have been added at 15 and 50 VS Days. Members reaching the 15 VS Days mark will receive an exclusive one-time welcome offer, while those hitting 50 VS Days will gain a $150 shipboard credit per member, applicable to new bookings. At the 250, 350 and 500 VS Days levels, members will now receive complimentary premium Wi-Fi and priority embarkation, in addition to existing benefits. Those existing perks include complimentary laundry and pressing, a 10% booking benefit and a complimentary cruise beginning at the 350 VS Days tier.
"Our Venetian Society members are the heart of Silversea, and this update represents a meaningful step forward in how we recognize and reward their loyalty," said Bert Hernandez, president of Silversea. "With new ways to earn VS Days, earlier recognition and more rewarding benefits, we're creating the most rewarding program in luxury cruising, benefiting both longtime members and those just beginning to build their status with us."
Hernandez noted that the changes were guided by guest feedback, reflecting input gathered directly from the program's membership base.
The updates also tie into parent company Royal Caribbean Group's Loyalty Status Match, which provides one-to-one tier recognition for guests sailing across Silversea, Celebrity Cruises and Royal Caribbean. The group's Points Choice program gives members flexibility in how loyalty points are earned and applied.
Editor’s Note: This article was generated by AI, based on a press release distributed by Silversea. It was fact-checked and reviewed by a TravelAge West editor.