Host agency Travel Planners International (TPI) has announced the creation of a new Director of Innovation position to address technological changes in the travel industry. Elisabeth McGuire, a 10-year veteran of the company, has been appointed to this role.
The Director of Innovation will focus on implementing artificial intelligence (AI) solutions and fostering innovative practices across the organization. TPI aims to educate its travel advisors on AI and help them future-proof their businesses.
In addition to McGuire's promotion, Jennifer Freeman has been named Marketing Manager, a role previously held by McGuire. Freeman, who has been with TPI for 1.5 years and served as Interim Marketing Manager for six months, will oversee both the education and marketing teams.
Jennifer Freeman, Marketing Manager of TPI, will oversee the education and marketing teams.
Credit: 2024 TPI
"Elisabeth and Jennifer have consistently demonstrated incredible skills, and their new roles will enable them to innovate and lead their respective teams to new heights," said Erwing Hernandez, senior vice president at TPI. "This move strengthens our leadership team and positions us for continued success."
"As the new appointed Director of Innovation for TPI, I am excited to embrace the 'Day 1 Mentality,' driving continuous improvement and leveraging cutting-edge solutions to transform the travel industry,” McGuire said. “Our commitment to innovation ensures that TPI stays ahead of the curve, empowering our travel advisors and partners to deliver exceptional experiences in an ever-evolving world."
Editor’s Note: This article was generated by AI, based on a press release distributed by Travel Planners International. It was reviewed by a TravelAge West editor.
