What
Air New Zealand recently unveiled the prototype for its latest innovation — Economy Skynest — which features six full-length, lie-flat sleeping pods in the economy cabin. The airline will make a final decision on whether to incorporate Skynest on its flights next year.
Why It Matters
It’s no secret: No one likes to fly coach. And because Air New Zealand operates some of the longest flights in the world (its Auckland to New York route lasts up to 17 hours and 40 minutes one way), the introduction of this new product is likely to be a game changer for the aviation industry.
Fast Facts
- Economy Skynest is the result of three years of research and development in which more than 200 customers provided input.
- Patent and trademark applications have been submitted.
What They Are Saying
“We have a tremendous amount of development work underway looking at product innovations we can bring across all cabins of the aircraft,” said Mike Tod, chief marketing and customer officer for Air New Zealand. “A clear pain point for economy travelers on long-haul flights is the inability to stretch out. The development of the Skynest is a direct response to that challenge.”
“We see a future flying experience where an economy-class customer on long-haul flights would be able to book the Economy Skynest in addition to their Economy seat, get some quality rest and arrive at their destination ready to go. This is a game changer on so many levels,” said Nikki Goodman, general manager of customer experience.
“At Air New Zealand, we continue to nurture a can-do attitude, we’re not afraid of being bold and trying new things,” said Kerry Reeves, head of airline programs for Air New Zealand.
“Our ability to take a good idea, to execute and deliver an innovation that works in our environment, our market and for our people and customers gives us an edge. But it was a prize worth chasing, and one that we think has the potential to be a game changer for economy-class travelers on all airlines around the world.”
The Details
Outrigger Hospitality Group
www.outrigger.com
