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Jimmy Buffett is a cultural icon who transcends boundaries. He initially gained fame in the 1970s as a singer-songwriter with the breakout hit “Margaritaville.” Soon after, he became a best-selling novelist, as well as a successful entrepreneur with his chain of Margaritaville restaurants, retail shops and resorts.
The thread running through all of his endeavors is a hedonistic joy in being alive. And, all the better if those joys take place in a Caribbean setting. Buffett has a rabid fan base called Parrot Heads who enthusiastically embrace everything he touches. Soon, Parrot Heads and others will have a new option to enjoy the Buffett mystique with the debut of Margaritaville Beach Resort Grand Cayman.
Formerly Treasure Island Resort, Margaritaville Beach Resort Grand Cayman is scheduled to open in December and will be set on Grand Cayman’s famous Seven Mile Beach. The property is owned and developed by HHG Cayman Ltd., a division of HHG Holdings, a Cayman Islands-based international hotel investor, developer and operator.
“The new Margaritaville Beach Resort Grand Cayman is an extensive renovation, and the new property will feature an entirely new look, feel and design,” said Michael Evans, vice president of HHG Holdings. “The multimillion-dollar renovation is bringing new restaurant concepts, expanded pool areas, new entertainment spaces and much more. When we open, this will be a place where worries are left at the door, smiles are a form of currency and flip-flops are considered the uniform.”
On completion, the 286-room family-friendly resort will have three pools, including an activity pool with a waterslide, a large pool with a swim-up bar and an adult-friendly pool; live entertainment; retail shops; a fitness center; a variety of restaurants; and flexible meeting and function space.
“Margaritaville’s hospitality portfolio appeals to a variety of different audiences,” Evans said. “Margaritaville Beach Resort Grand Cayman will undoubtedly attract Parrot Heads, who are known for their passion for Buffett’s music and the Margaritaville lifestyle.”
Fans will enjoy touches throughout the property, including authentic Buffett memorabilia, as well as a design reflective of the Margaritaville lifestyle.
“Of course, music will play a major role in every aspect of the resort,” Evans said. “Loyal fans of the brand will be excited to find several familiar food and beverage concepts on-property, including a License to Chill bar, Margaritaville Coffee Shop and 5 O’Clock Somewhere swim-up bar.”
“One specific thing that we feel will truly set this resort apart from others on-island today is our focus on food and beverage,” Evans added.
The property will also have new restaurant concepts, including Banana Wind Cafe, a three-meal-per-day oceanview restaurant named after Buffett’s 20th studio album. The resort’s signature steakhouse restaurant, Yara, which means “place,” utilizes a word from the Caribbean’s indigenous Taino people. There will also be a swim–up bar at the main pool and a unique charcuterie and wine bar called Spread.
“We believe the appeal of Margaritaville Beach Resort Grand Cayman will be welcoming to those who are fans of the brand already but also extend to others due to the exciting array of amenities offered and our authentic, laid-back, tropical vibe,” Evans said.
He notes that Margaritaville Beach Resort Grand Cayman anticipates to welcome agents with discounted rates and fam opportunities, though he did not have specifics available at press time.
“We certainly embrace the travel agent distribution channel and believe that agents are a valuable asset to have on our side as we open reservations,” he said.