Azamara Cruises plans to introduce 13 new exclusive entertainment experiences across its fleet beginning in 2026, through an expanded partnership with RWS Global. The small-ship cruise line, known for its Destination Immersion experiences and Extended Destination Days, is updating its onboard entertainment offerings as part of its commitment to culturally enriched programming.
"At Azamara, we are always looking for ways to elevate the onboard experience and create lasting memories for our guests," said Simon Blacoe, vice president of hotel operations at Azamara Cruises. "Our partnership with RWS Global allows us to elevate our guest experience, delivering world-class performances and entertainment which also reflect the destinations we visit and the cultures we celebrate. We are really looking forward to sharing the amazing new shows and experiences that will debut exclusively on Azamara Cruises next year."
The new entertainment lineup will feature 10 original stage shows exclusive to Azamara, featuring contemporary choreography and reimagined classics across various musical genres and decades. Additionally, the program includes two interactive game shows designed to increase passenger participation, themed musical experiences and spontaneous pop-up performances throughout voyages. Technical upgrades across the fleet will enhance production quality.
RWS Global will handle development, casting, choreography, design and production of the new shows, as well as implementation and management across the fleet.
"We are delighted to expand our longstanding partnership with Azamara Cruises to create premium entertainment and unforgettable experiences for travelers around the world," said Ryan Fitzgerald, executive vice president, sea production at RWS Global. "Azamara guests will be treated to a vibrant range of musical, dance, and artistic performances — brought to life with world-class talent and enhanced by our shared investment in onboard technology."
Editor’s Note: This article was generated by AI, based on a press release distributed by Azamara Cruises. It was fact-checked and reviewed by a TravelAge West editor.