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WhatThe Travel Institute recently announced the release of a newly refreshed North America: A Destination Specialist Course. Along with sales tips, the educational offering features updated key attractions and activities; historic highlights; seasonal nuances; and more for each U.S. state and Canadian province. The revised course is delivered using The Travel Institute’s interactive e-learning platform, which improves the student experience through engaging exercises and images, enhanced navigation and more.
Why It MattersThe release of the updated course is particularly timely as travel advisors adapt to travelers’ increased interest in close-to-home vacations. Domestic travel demand, which has been boosted by the COVID-19 pandemic and the resulting international travel restrictions, is now a crucial market for travel agents. The Travel Institute is supplying important information as advisors pivot their businesses to adapt to the new reality.
Fast Facts- The North America course overviews include a “Lay of the Land” overview; key areas/points of interest; arrival/transportation; dining; local businesses; sales tips and notes; additional resources; and more.
- The e-learning platform automatically adapts to various screen sizes and orientation, enabling easy transition between desktop, tablet and mobile access. Students also benefit from short quizzes at the end of each section to reinforce learning.
- The course is available for single purchase and is also included in The Travel Institute’s Premium Access Lounge, which is available at a special rate throughout August. Students who successfully complete the North America course earn 10 Continuing Education Units (or CEUs) toward maintaining certification from The Travel Institute, as well as standing as a North America Destination Specialist.
What They Are Saying “With 2019 travel spending reports indicating $1.1 trillion in the U.S. and $90 billion in Canada, these two countries clearly offer vast opportunities to satisfy pent-up travel demand,” said Guida Botelho, CTIE, director of education for The Travel Institute. “Travel professionals must be ready, willing and able to pivot and support travelers where they want to go.”
“Travel professionals have an opportunity to be creative as they balance the need for safety and security with the desire for escape and adventure as only travel offers,” said Diane Petras, CTIE, president of The Travel Institute.
The DetailsThe Travel Institutewww.thetravelinstitute.com